ImpactGuru vs JustGiving

ImpactGuru is an online technology platform that connects donors with people or organizations seeking funds. It supports medical, personal, social, creative and charitable campaigns. A fundraiser can be prepared by adding details, images, a story and supporting documents. The Campaigner app offers a personalized dashboard, donation updates, chat support, document uploads and withdrawals on Android and iOS; the platform also runs on the web. ImpactGuru says there is no set fundraising ceiling and reports campaigns reaching Rs. 14 crores. Contributions are treated as donations or gifts, not amounts that must be repaid to donors. Campaigns must first pass the platform’s approval criteria. Due diligence includes identity checks, hospital or NGO and beneficiary-account verification, document review and content moderation. The company also describes algorithmic fraud monitoring and review by an in-house trust team. It says support agents respond within 24 hours. A free plan is available, while payments carry a 3% processing and donor support fee; international card and cross-border fees may also apply. Recurring donations and card and wallet payments are supported.

JustGiving helps people raise money for charities and causes they care about. Supporters can create personalised fundraising pages, shape their stories and share pages using built-in tools. Charities can build branded campaign hubs that bring donations and connected fundraising pages together for events, appeals or projects. Giving Checkout provides customisable direct-donation forms with 0% processing and platform fees on direct donations; UK Gift Aid processing carries a 5% fee. Other donations have a stated processing fee of 1.9% + £0.30, or 2.90% + £0.30 for donations in another currency, except fee-free Giving Checkout donations. Reporting supports up to eight saved report templates, selected-data exports and donor opt-in collection. Listed integrations include Strava, Eventbrite, ACTIVE Works, Blackbaud products, Microsoft Dynamics 365 and Salesforce-related options. Start has no monthly subscription fee, though standard processing fees and a 5% Gift Aid reclaim fee apply. Grow is listed at £15 a month under stated VAT and annual fundraising thresholds. Eligible registered charities and nonprofits can join from the UK, United States, Canada, Australia and New Zealand.