Improvado vs Power My Analytics
Improvado
improvado.ioPower My Analytics
powermyanalytics.comSide by side
| Figure | Improvado | Power My Analytics |
|---|---|---|
| Price from | $100/mo | $41.63/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 4 | 5 |
| Spec score · Marketing Analytics Software | 7.8 (#19) | 8.8 (#3) |
| Destinations | Improvado says it connects data sources to a warehouse or BI tool and supports loading to customer-owned or managed warehouses. | Destinations include Looker Studio, Google Sheets, Microsoft Excel, BigQuery, SQL, Amazon S3, FTP, Snowflake, Power BI, ChatGPT and Claude. |
| Founded | 2015 | 2011 |
| Headquarters | San Diego, California, United States | Maitland, Florida, United States |
| Product | Improvado describes itself as an AI-powered marketing intelligence and analytics platform for large enterprises and agencies. | Power My Analytics connects marketing platforms to reporting destinations and data warehouses, automating data collection and transfer. |
| Security | Improvado says it holds a SOC 2 Type II report examined by BARR Advisory, and its latest audit was completed with no findings. | The security page says the service has held SOC 2 Type II and ISO 27001 certifications since 2023 and undergoes annual independent audits. |
| Support | Premium Customer Support is included with the Advanced and Enterprise plans. | Business and Grow list email support, Pro lists priority support, and Custom lists a dedicated account representative. |
Plans
Improvado
- MCP Only$100 a month
- AdvancedPriced on request
- EnterprisePriced on request
- Free LimitedPrice not published
Power My Analytics
- Sample DataFree
- Business$41.63 a month
- Grow$83.29 a month
- Pro$166.63 a month
- CustomPriced on request
In their own words
Improvado
Improvado is an AI-powered marketing intelligence and analytics platform for large enterprises and agencies. It automates the movement and management of marketing data, from extraction and loading through transformation, governance, reporting, and insights. Its integrations catalog lists more than 1,381 sources across 15 categories, and data can be loaded to customer-owned or managed warehouses or connected to BI tools. Users can authenticate pre-built connectors, or request custom ones; the platform handles pagination, rate limits, token refresh, and batching for multi-account extraction. Its AI Agent can answer questions, provide dashboards and recommendations, automate reporting, detect anomalies, and forecast outcomes. An MCP and OpenAPI interface can connect AI agents, including Claude and Codex, to marketing data. Improvado says it holds a SOC 2 Type II report; its Trust Center lists CCPA, GDPR, HIPAA, and SOC 2 Type 2 compliance areas. The Free Limited plan includes 50 MCP actions per week and one workspace. MCP Only costs $100 a month and includes 2M rows per year, daily sync, 300 MCP actions per week, and one workspace.
Power My Analytics
Power My Analytics has no write-up on Specifiction yet; its figures are above.