Influencer Marketing AI vs Upfluence
Influencer Marketing AI
influencermarketing.ai
Upfluence
upfluence.comSide by side
| Figure | Influencer Marketing AI | Upfluence |
|---|---|---|
| Price from | $129/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 6 |
| Spec score · Influencer Marketing Platforms | 8.7 (#11) | 7.8 (#81) |
| Campaign management | Yes | Yes |
| Compliance | The pricing FAQ says IMAI is SOC 2 Type II certified and GDPR compliant; SSO via SAML and OIDC is available on Enterprise. | Upfluence reported completing a SOC 2 audit in June 2024 and said reports are available to current or potential customers on request. |
| Creator discovery | The product says it provides AI search and discovery across a database of more than 400 million creators. | Yes |
| Creator payments | Yes | Yes |
| Integrations | The pricing page lists Amazon, Shopify, Magento, Stripe, BigCommerce, WooCommerce, Zapier, Klaviyo, and Hootsuite as integrations. | Listed integrations include Amazon Attribution, Shopify, Adobe Commerce, BigCommerce, WooCommerce, Gmail, Outlook, Klaviyo, Zapier, and Hootsuite. |
| Intended users | The pricing page describes plans for freelancers, solo marketers, in-house brand teams, high-volume teams, and agencies. | The Find Creators plan is described for brands and agencies, while the other plans are described for teams and businesses running creator programs. |
| Performance analytics | Yes | Yes |
| Security | The security page describes ongoing infrastructure monitoring, regular penetration testing and vulnerability assessments, and a bug bounty program. | The pricing comparison lists two-factor authentication and role-based permissions for all three plans. |
| Support | Plans include standard support on Personal, priority support on Starter and Growth, and dedicated support on Scale. | The pricing FAQ says every client gets a dedicated account manager and that plans include free self-serve onboarding. |
Plans
Influencer Marketing AI
- Personal$129 a month
- Starter$299 a month
- Growth$499 a month
- Scale$1,200 a month
- EnterprisePriced on request
Upfluence
- Find High-Impact CreatorsPrice not published
- Scale Creator ProgramsPrice not published
- AutopilotPrice not published
- Autopilot PlanPriced on request
- Find CreatorsPriced on request
- Scale ProgramsPriced on request
In their own words
Influencer Marketing AI
Influencer Marketing AI has no write-up on Specifiction yet; its figures are above.
Upfluence
Upfluence is paid influencer-marketing software for discovering creators, running campaigns, measuring performance, and paying creators. Its database contains more than 14 million creators across the listed plans. Jaice AI provides creator recommendations, campaign creation, and personalized outreach. Discovery features include creator search and contact, applications, lookalike discovery, and AI-assisted email personalization. Campaign tools include workflows, ecommerce integrations, CRM, affiliate and discount features, sales analytics, and social listening, depending on plan. Analytics track campaign sales and return on investment, with metrics such as revenue, average order value, commissions, clicks, and views. Upfluence Pay supports worldwide payouts in any currency; Autopilot adds multi-currency payments and automatic 1099 and W9 generation. Integrations include Amazon Attribution, Shopify, Adobe Commerce, BigCommerce, WooCommerce, Gmail, Outlook, Klaviyo, Zapier, and Hootsuite. The web and API versions use REST, JSON, authentication, and rate limits. Pricing is custom-quoted, with no free plan and a 12-month minimum contract.