Intempt Marketing vs Oracle Responsys
Intempt Marketing
intempt.comOracle Responsys
oracle.comSide by side
| Figure | Intempt Marketing | Oracle Responsys |
|---|---|---|
| Price from | $24/mo | $0.17/mo |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 10 | 1 |
| Spec score · Marketing Automation Software | 8.9 (#12) | 8.6 (#17) |
| CRM integrations | multiple | multiple |
| Customer journeys | Yes | Yes |
| Email automation | Yes | Yes |
| Integrations | The integration catalog lists JavaScript, Node.js, Python, PHP, iOS and Android sources plus Shopify, Stripe and HubSpot platforms and SendGrid, Twilio, Gmail, Slack, Amazon SES, Kafka, S3 and Firebase destinations. | Responsys apps connect programs and campaign messages to external systems; apps are available from Oracle and other developers through Oracle Cloud Marketplace. |
| Security | Intempt says it encrypts data in transit with TLS 1.2 or higher and at rest with AES-256 or equivalent, and retains encrypted backups for 14 days. | Security features include access controls, data redaction, encryption at rest, HTTPS REST APIs, and secure file transfer options. |
| Security controls | The security page states TLS 1.2+ in transit, AES-256-equivalent encryption at rest, role-based tenant isolation, MFA on every plan and daily seven-day encrypted backups. | Security features include role-based access, SAML 2.0 single sign-on, optional IP allowlisting, and configurable login protections. |
Plans
Intempt Marketing
- FreeFree
- Pro$24 a month
- Organization$49 a month
- Enterprise$99 a month
- Top-up 50 credits$7.50, paid once
- AI Pass Starter$55 a month
- AI Pass Growth$100 a month
- AI Pass Scale$225 a month
- AI Pass Business$400 a month
- AI Pass Enterprise$700 a month
Oracle Responsys
- Marketing Automation Responsys Enterprise Cloud Service$2 a year
In their own words
Intempt Marketing
Intempt Marketing brings together on-site personalization, customer journeys, experiments, product recommendations, and campaign workflows. All five features use a shared behavioral customer profile, so they do not require separate integration work to share that context. A no-code visual editor lets teams vary content for visitor segments or individuals. Journeys can react to product behavior, purchase history, and real-time signals across email, SMS, push, and in-app, with exit and re-entry rules. Teams can run no-code A/B tests with CUPED variance reduction and turn winning experiments into Personalize rules in one click. Recommendations use collaborative filtering trained on product catalogs and behavioral history, with real-time model updates and strategy testing. Workflows connect the marketing tools into automated campaign pipelines, and campaign goals can be described for automatic workflow creation. Integrations include Shopify, Salesforce, HubSpot, Klaviyo, Mailchimp, Segment, Mixpanel, Slack, and Twilio. A free plan is available, but the Marketing page does not state its limits; listed paid pricing starts at $19.20/user/mo billed annually.
Oracle Responsys
Oracle Responsys has no write-up on Specifiction yet; its figures are above.