Jetpack Stats vs Statcounter

Jetpack Stats provides a dashboard for understanding website audiences, traffic, and content performance. It reports real-time visitors, likes, comments, referrers, visitor countries, link clicks, video plays, and file downloads. Content views include top posts and pages, author performance, publishing trends, 7-day Highlights, and Year in Review. Stats can also show subscriber counts and social follower totals, surface WooCommerce orders and product trends, and monitor Jetpack Ads earnings. The free Jetpack mobile app supports monitoring on iOS and Android, while the product is also listed for web and API use. Jetpack says Stats can be used alongside Google Analytics on the same WordPress installation, and that data can be downloaded as CSV. Data retention is unlimited. The pricing model is freemium, with a free plan; the listed Free plan costs nothing. Free Stats is described as for personal sites, while paid Stats starts at 10,000 monthly site views. Jetpack is among Automattic’s products; Jetpack has operated since 2005, and its headquarters are in San Francisco, California, USA.

Statcounter provides real-time website analytics covering visitor activity, location, device, navigation path, and visit history. Its dashboard reports traffic sources, engagement, system statistics, popular pages, and exit links. Session Replay lets users review recorded browsing sessions, while interactive heatmaps show attention areas and clicks on elements that are not links. Conversion tracking measures the share of landing-page visitors who meet a site goal, and paid traffic analysis identifies repeat ad clicks by IP address. Google Ads integration connects campaign details with visitor sessions; Premium Plus includes that integration and UTM campaign tracking. Statcounter also offers mobile apps for iOS, Android, and Windows, with alerts when individual visitors return. Installation uses a code snippet, with guides for more than 70 platforms. The free Basic plan covers 5,000 sessions monthly and retains data for 14 days. Premium is €9 per month, billed monthly, and Premium Plus is €19 per month, billed monthly; both cover 20,000 sessions monthly, with three and five years of retention respectively. All three listed plans include zero monthly recordings. A 30-day trial is available.