Jetwriter AI vs Lavender
Jetwriter AI
jetwriter.aiLavender
lavender.aiSide by side
| Figure | Jetwriter AI | Lavender |
|---|---|---|
| Price from | $14/mo | $27/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 5 | 8 |
| Spec score · AI Email Writing Tools | 8.2 (#10) | 8.3 (#8) |
| Integrations | The site lists Gmail, WhatsApp Web, LinkedIn, Outlook, Zoho, Slack, Freshdesk, and Zendesk for replying to emails and messages in the user's voice. | Lavender lists Gmail, Outlook, Outreach, Salesloft, HubSpot, Apollo, Groove, and Gong as integrations. |
| Intended users | The pricing page describes the free plan as suitable for general tasks and Elite and Ultra as suitable for reasoning tasks. | Lavender describes its Email Coach as a tool for SDRs and account executives, and also says recruiters, jobseekers, and customer success managers can benefit. |
| Personalization | Users can create a profile, use AI memory based on past conversations, and create custom writing styles. | The Personalization Assistant brings prospect data into the inbox and suggests ways to personalize emails. |
| Plan limits | The free plan includes 15 regular model responses per month and no advanced model responses; Elite and Ultra list approximately 1,000 and 2,500 advanced responses per month respectively. | The Basic free plan includes analysis of 5 emails per month and personalization of 5 emails per month. |
| Support | Jetwriter AI lists priority support on its paid plans and provides support by email at [email protected]. | The pricing page lists chat support for Starter and priority support plus a dedicated customer success manager for Individual Pro. |
Plans
Jetwriter AI
- FreeFree
- Elite$18 a month
- Ultra$39 a month
- Elite$168 a year
- Ultra$349 a year
Lavender
- BasicFree
- Starter$27 a month
- Individual Pro$45 a month
- Team Plan$89 a month
- BasicFree
- Starter$27 a month
- Individual Pro$45 a month
- Team Plan$89 a month
In their own words
Jetwriter AI
Jetwriter AI is a personal writing assistant available through a browser extension and web app. It can help compose emails and messages, correct grammar, improve or translate writing, and summarize or explain selected text. Users can create a profile, define writing styles, and use memory based on earlier conversations. The service can search the web, read live pages, and chat with files in any format; it lists GPT 6 Series, Claude Opus and Sonnet, and Gemini Pro among its models. Integrations for replying in the user's voice include Gmail, WhatsApp Web, LinkedIn, Outlook, Zoho, Slack, Freshdesk, and Zendesk. Gmail auto-drafting is optional; drafts are saved for review, editing, and sending. Its privacy notice says Gmail and Calendar data is used only for enabled drafting features, not advertising or AI training, and that email bodies and calendar events are not stored on its servers. The free plan provides 15 regular model responses monthly and no advanced responses. Elite costs $18 a month; Ultra costs $39 a month. Chrome, Edge, Brave, Opera, and Vivaldi extensions are listed, while Safari and Firefox are marked as coming soon.
Lavender
Lavender helps users improve sales and other professional emails through analysis and personalization. Its Email Coach scores emails and templates, suggests improvements and uses AI to address issues that may hurt replies. The Personalization Assistant brings prospect data into the inbox and offers suggestions for tailoring messages. Managers can use the Coaching Dashboard to track team performance, ROI, what is working and where people need help. Listed integrations include Gmail, Outlook, Outreach, Salesloft, HubSpot, Apollo, Groove and Gong. Lavender describes the Email Coach as a tool for SDRs and account executives, and also says recruiters, jobseekers and customer success managers can benefit. The Basic plan is free forever, with analysis and personalization for five emails per month each. Starter costs $27 a month when billed annually; Individual Pro costs $45 a month when billed annually, and Team Plan costs $89 a month when billed annually. A seven-day trial includes all integrations and requires no card. Lavender says email content is deleted after analysis and assistance are complete.