Ketto vs PledgeCents

Ketto is an online intermediary for crowdfunding medical, social, and charitable causes, connecting campaigners with contributors. It lists fundraising options for individuals, NGOs, corporates, and education causes, and supports recurring donations. Campaign features depend on the plan: Bronze includes automated story creation, while Silver and Gold provide personalised stories. Gold also lists campaign visibility from Ketto. Plus & Amplify adds promotions and advertising, social media marketing, a crowdfunding coach, and a whitelabel microsite. Videographers can help campaigners with fundraiser videos from ideation and scripting through production and post-production. The service is available on Android, iOS, and web. Ketto lists a 3% fee for local and foreign payment gateways, with 18% GST charged on the success fee and gateway fee. Campaigners must submit required documents and complete identity verification before withdrawing funds. After a withdrawal request, INR payouts can take 1–2 working days and USD payouts 5–7 working days. Ketto is headquartered in Mumbai, Maharashtra, India.

PledgeCents is an online fundraising service for educational opportunities and other community needs. It provides fundraising pages for PreK–12 schools, nonprofits, youth sports teams, and faith-based needs. A campaign can receive the money raised even when it misses its target, with a backup plan for using those funds. There is no platform fee; payment processing is 3%, and the benefits information says organizations receive 97% of funds raised. Contributors can pay by card or bank account without opening a Stripe account, while Stripe handles transactions. Organization accounts are verified before approval, and checks go to the organization rather than the individual creator. The FAQ says a check is sent within 48 hours after a page is complete. Pages support social sharing and automatic email updates when creators post updates. Available fundraising incentives include contests, matching campaigns, Facebook matching campaigns, and referrals that can earn cash toward a fundraiser. The service offers web and API access, though the API is limited to partners.