KickoffLabs vs Strutta
KickoffLabs
kickofflabs.comStrutta
strutta.comSide by side
| Figure | KickoffLabs | Strutta |
|---|---|---|
| Price from | $1,319/mo | $240/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Social Media Contest Software | 8.9 (#3) | 7.9 (#15) |
| API | The current REST API is v2 at api.kickofflabs.com/v2 and supports campaign, lead, tag and outbound-webhook operations. | The developer API is documented and uses JSON or XML for building contests, sweepstakes, UGC galleries, community sites and voting experiences for websites, Facebook and mobile. |
| Audience | KickoffLabs says its campaigns have been used by startups, small businesses, and marketing teams at large companies. | Strutta describes its Enterprise offer as tailored to large organizations with high participation volumes and custom functionality needs. |
| Integrations | Named integrations include Mailchimp, Klaviyo, ActiveCampaign, Brevo, Salesforce, Intercom, HubSpot, Pipedrive, Trello, Close, Freshsales, Excel, Zapier and Make. | Enterprise add-ons include CRM integration, ESP integration and custom integrations; the Enterprise page says its API can connect to CRM, marketing management or data storage systems with their own API. |
| Support | All plans include community and email support; Enterprise also includes priority support and a one-to-one setup meeting. | Pro includes email and phone support and a live training session, while Enterprise includes 24/7 email and phone support. |
Plans
KickoffLabs
- FreeFree
- Hobby$1,319 a month
- Premium$4,869 a month
- Business$99,145 a month
- EnterprisePrice not published
Strutta
- Standard$240 a month
- Pro$400 a month
- Custom & Full-servicePrice not published
- EnterprisePriced on request
In their own words
KickoffLabs
KickoffLabs provides referral programs, giveaways and product-launch campaigns for businesses seeking to grow an audience. Campaign formats include pre-launch waitlists, milestone rewards, newsletter referrals, lead magnet opt-ins, and giveaways with leaderboards or bonus entries. Campaigns can appear as embedded widgets, popups, connected forms or hosted landing pages on a custom domain. Unique links track who referred whom, top influencers and leads generated through referrals. Other tools include reward milestones, winner selection, fraud prevention, A/B testing, campaign emails, customizable actions and lead scoring. Listed integrations include Webflow, Wix, Squarespace, WordPress, Shopify, Mailchimp, Klaviyo, Salesforce, HubSpot CRM and Zapier, with webhooks and API access for custom integrations. The free plan provides a mini-campaign for 100 uniques per month. Paid plans start at $13 a month when billed annually, or 19.00 USD month to month; paid plans have monthly lead limits and may upgrade automatically when usage exceeds the limit. All plans include community and email support. Enterprise adds priority support and a one-to-one setup meeting. KickoffLabs is available on the web and via API.
Strutta
Strutta is a social promotions platform for building and managing contests, sweepstakes and other campaigns that aim to generate leads and engagement. Campaign formats include photo, video, audio and text contests, quizzes, polls, coupons, landing pages and signup forms. They can run on the web, Instagram, Facebook or in an iFrame. Contest tools include moderation, judging interfaces, voter-data export and support for multiple media types; sweepstakes can use random draws, instant wins, code validation or refer-a-friend incentives. Teams can customize promotions with CSS or drag-and-drop tools, then use social sharing, promotion tracking and Google Analytics. A documented developer API uses JSON or XML for experiences such as contests, UGC galleries and voting. Standard costs $240 a month billed annually, and Pro costs $400 a month billed annually. A 7-day trial is available, but there is no free plan. Enterprise pricing is by quote and requires a setup fee and 12-month commitment.