Kit vs Mailercloud
Kit
kit.com
Mailercloud
mailercloud.comSide by side
| Figure | Kit | Mailercloud |
|---|---|---|
| Price from | $32.50/mo | $10/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 9 |
| Spec score · Email marketing tools | 9.2 (#7) | 8.5 (#45) |
| Spec score · Email Marketing Software | 8.9 (#13) | 8.5 (#48) |
| Founded | 2013 | 2018 |
| Free plan | Yes | Yes |
| Integrations | Kit has an App Store where community developers publish integrations, installed through API authorization or third-party OAuth flows. | Listed integrations include Zapier, WordPress, Pabbly Connect, Integrately, Make, Google Sheets and HubSpot. |
| Security | Kit says it uses AWS for infrastructure hosting, Cloudflare for CDN and DNS, TLS encryption for data in transit, and unidirectional database encryption for passwords. | Mailercloud says its information security approach aligns with ISO 27001 and GDPR and describes least-privilege access controls and regular backups. |
| Paid from | 33 | 10 |
| Support | Free-plan support is available with requests answered in received order within 24 hours; paid plans advertise email and chat support. | Marketing plans include email support, while Premium and Enterprise also list priority chat support. |
Plans
Kit
- NewsletterFree
- Creator$33 a month
- Creator$390 a year
- Pro$66 a month
- Pro$593 a year
- FreeFree
- FreeFree
Mailercloud
- FreeFree
- Premium$10 a month
- EnterprisePrice not published
- Marketing Platform FreeFree
- Email API Basic$10 a month
- Marketing Platform Premium$10 a month
- Email API Pro$100 a month
- Email API Platform$450 a month
- Marketing Platform EnterprisePriced on request
In their own words
Kit
Kit is an email-first operating system for creators, combining audience growth, email publishing, automation, and monetization. Landing pages, newsletter sites, forms, and creator recommendations help attract subscribers. Users can tag and segment subscribers by interests or behavior and personalize messages. A visual automation builder maps audience journeys, although several automation features are excluded from the free plan. Kit supports digital products, subscriptions, paid newsletters, and sponsorships. Its App Store groups integrations for e-commerce, memberships and courses, analytics, CRM, and workflows. API access is available on the Free plan, with API V4 for workflow automation and third-party connections. Kit lists a newsletter website, custom domains, paid subscriptions, unlimited email sending, and a sponsor marketplace. Plans include Free at free, Creator at $33 a month, and Pro at $66 a month. The Free plan supports up to 10,000 subscribers and one basic Visual Automation. A 14-day trial is also listed.
Mailercloud
Mailercloud provides an email marketing platform and a separate Email API for programmatic sending. The marketing service supports regular campaigns, autoresponders, automation, audience segmentation and A/B testing. A drag-and-drop builder offers 400+ mobile-responsive templates, previews for desktop and mobile, and a custom HTML editor. Automation includes a visual workflow editor, behavior-based triggers and pre-built templates.
Campaign reporting covers opens, clicks, bounces, unsubscribes and revenue, alongside inbox placement and spam score monitoring. Listed integrations include Zapier, WordPress, Pabbly Connect, Integrately, Make, Google Sheets and HubSpot. The Email API provides SMTP and REST interfaces, with webhooks for delivery, open, click, bounce and unsubscribe events. Marketing plans include email support; Premium and Enterprise also list priority chat support. The free marketing plan is free and includes 1,000 contacts, 12,000 emails per month and one advanced automation. Marketing Platform Premium is $10 a month for 5,000 contacts and unlimited emails. API plans start at $10 a month; a 14-day API trial includes 100 test emails.