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SPECIFICTION
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Kit vs PushOwl

Kit

kit.com

PushOwl

pushowl.com

Side by side

FigureKitPushOwl
Price from$32.50/mo$19/mo
Free planYesYes
Free trialYes—
Open source——
WebYesYes
iOSYes—
APIYes—
Plans published712
Spec score · Email marketing tools9.2 (#7)7.6 (#126)
Spec score · Email Marketing Software8.9 (#14)7.3 (#154)
Founded20132016
Free planYesYes
Paid from3319

Plans

Kit

  • NewsletterFree
  • Creator$33 a month
  • Creator$390 a year
  • Pro$66 a month
  • Pro$593 a year
  • FreeFree
  • FreeFree

Kit pricing →

PushOwl

  • 500 emailsFree
  • 5,000 emails$19 a month
  • 10,000 emails$25 a month
  • 25,000 emails$45 a month
  • 50,000 emails$75 a month
  • 75,000 emails$94 a month
  • 100,000 emails$113 a month
  • 125,000 emails$175 a month
  • 150,000 emails$210 a month
  • 175,000 emails$245 a month

PushOwl pricing →

In their own words

Kit

Kit is an email-first operating system for creators, combining audience growth, email publishing, automation, and monetization. Landing pages, newsletter sites, forms, and creator recommendations help attract subscribers. Users can tag and segment subscribers by interests or behavior and personalize messages. A visual automation builder maps audience journeys, although several automation features are excluded from the free plan. Kit supports digital products, subscriptions, paid newsletters, and sponsorships. Its App Store groups integrations for e-commerce, memberships and courses, analytics, CRM, and workflows. API access is available on the Free plan, with API V4 for workflow automation and third-party connections. Kit lists a newsletter website, custom domains, paid subscriptions, unlimited email sending, and a sponsor marketplace. Plans include Free at free, Creator at $33 a month, and Pro at $66 a month. The Free plan supports up to 10,000 subscribers and one basic Visual Automation. A 14-day trial is also listed.

Visit kit.com

PushOwl

PushOwl is a web-based email marketing service with email automation, audience segmentation, and A/B testing. Plans are organized around monthly email volume: the free plan includes 500 emails per month, while the 5,000-email tier costs $19 a month. Larger listed allowances include 10,000 emails for $25 a month, 25,000 for $45 a month, 50,000 for $75 a month, and 100,000 for $113 a month. Other options include 75,000 emails for $94 a month; 125,000 for 175.00 USD; 150,000 for 210.00 USD; 175,000 for 245.00 USD; and 200,000 for 281.00 USD. The highest listed tier provides 250,000 emails per month for $300 a month. A 14-day trial is also listed. PushOwl was founded in 2016 and is headquartered in Bengaluru, Karnataka, India. Web is the listed platform. The available plan details specify monthly email quantities, so the allowance is a central distinction among tiers.

Visit pushowl.com