Kit vs Yellaro
Kit
kit.comYellaro
yellaro.comSide by side
| Figure | Kit | Yellaro |
|---|---|---|
| Price from | $32.50/mo | €8/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| API | Yes | — |
| Plans published | 7 | 5 |
| Spec score · Email marketing tools | 9.2 (#7) | 7.8 (#112) |
| Spec score · Email Marketing Software | 8.9 (#13) | 7.7 (#134) |
| Free plan | Yes | No |
| Intended users | Kit's site lists artists, authors, bloggers, coaches, course creators, marketers, musicians, newsletter creators, podcasters, and YouTubers among its use cases. | Yellaro describes itself as a focused tool for newsletter senders and small businesses with mailing lists. |
| Support | Free-plan support is available with requests answered in received order within 24 hours; paid plans advertise email and chat support. | Paid plans include email support, and the company says it usually replies to contact requests within one business day. |
Plans
Kit
- NewsletterFree
- Creator$33 a month
- Creator$390 a year
- Pro$66 a month
- Pro$593 a year
- FreeFree
- FreeFree
Yellaro
- Starter€8 a month
- Grow€19 a month
- Pro€39 a month
- Scale€79 a month
- CustomPriced on request
In their own words
Kit
Kit is an email-first operating system for creators, combining audience growth, email publishing, automation, and monetization. Landing pages, newsletter sites, forms, and creator recommendations help attract subscribers. Users can tag and segment subscribers by interests or behavior and personalize messages. A visual automation builder maps audience journeys, although several automation features are excluded from the free plan. Kit supports digital products, subscriptions, paid newsletters, and sponsorships. Its App Store groups integrations for e-commerce, memberships and courses, analytics, CRM, and workflows. API access is available on the Free plan, with API V4 for workflow automation and third-party connections. Kit lists a newsletter website, custom domains, paid subscriptions, unlimited email sending, and a sponsor marketplace. Plans include Free at free, Creator at $33 a month, and Pro at $66 a month. The Free plan supports up to 10,000 subscribers and one basic Visual Automation. A 14-day trial is also listed.