Klaviyo vs Sakari

Klaviyo is a web marketing platform for communicating through email, SMS, RCS, mobile push, WhatsApp, and social marketing. Its tools include email automation, audience segmentation, landing pages, A/B testing, and lead capture forms. A helpdesk adds ticket management, customer context, omnichannel support, and AI automation; Klaviyo says its Customer Agent resolves 65% of questions autonomously. The app marketplace offers more than 350 integrations, and developers can build apps and integrations with APIs, webhooks, SDKs, and warehouse syncs. The Free plan costs nothing and includes up to 250 active profiles, 500 email sends per month, $5 of mobile messages per month, and $5 of Composer usage per month. Free access can remain available indefinitely while account limits are maintained, but sending may be paused or restricted if limits are exceeded. Free users receive full email support for the first 60 days. Klaviyo states that it is SOC 2 Type II certified and provides GDPR-related data processing measures and tools, with EU and US data residency. The company was founded in 2012 and is based in Boston, Massachusetts.

Sakari is a business messaging platform for capturing leads, personalizing communications, and automating customer journeys. It supports mass texting, two-way SMS, auto-replies, and drip campaigns. Workflows can trigger actions, wait for responses, and branch according to customer behavior, while real-time analytics show message performance, response rates, and delivery insights. Sakari lists more than 1,300 integrations, including HubSpot, Zapier, Slack, and ActiveCampaign. Compliance tools include opt-in and opt-out management, customizable forms, phone-number verification, deliverability monitoring, and 10DLC registration support. Messaging is listed for more than 160 countries. Android and iOS apps provide templates, scheduled messaging, and team permissions; the desktop application is web-based and an API is available. The Standard Plan starts at $25 a month, with monthly or annual subscriptions and a 14-day trial. There is no free plan. Two-way MMS in the United States and Canada adds $0.02 USD over the plan rate.