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SPECIFICTION
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KoboToolbox vs SurveyMars

KoboToolbox

kobotoolbox.org

SurveyMars

surveymars.com

Side by side

FigureKoboToolboxSurveyMars
Price from$21/moFree
Free planYesYes
Free trial——
Open source——
WebYesYes
iOSYesYes
Android—Yes
APIYesYes
Plans published54
Spec score · Survey Software9.2 (#6)8.0 (#50)
Response analyticsYesYes
API accessYesYes
Custom brandingYesYes
Free planYesYes
Software integrationsThe platform is compatible with Excel, Google Sheets, Power BI, Tableau, ArcGIS, and Stata.Named integrations include Google Sheets, Excel, Airtable, Mailchimp, HubSpot, Dropbox, Slack, Microsoft Teams, Notion, Zapier, and viaSocket.
Logic branchingYesYes

Plans

KoboToolbox

  • Starter$21 a month
  • CommunityFree
  • Professional$129 a month
  • Teams$249 a month
  • EnterprisePriced on request

KoboToolbox pricing →

SurveyMars

  • BasicPrice not published
  • Monthly PlanPrice not published
  • Annual PlanPrice not published
  • FreeFree

SurveyMars pricing →

In their own words

KoboToolbox

KoboToolbox is a survey and data collection platform for gathering information online or offline. Forms can include skip logic, validation, guidance, translations, GPS, and multimedia data. Collection is available through KoboCollect or web forms on iOS and desktop devices. The platform provides response analytics and API access, and teams can own members’ projects with role-based permissions for Owners, Admins, and Members. It works with Excel, Google Sheets, Power BI, Tableau, ArcGIS, and Stata, with direct integrations for TolaData and monday.com. Data is encrypted at rest and in transit using SHA-256 with RSA, alongside project-level key encryption. The platform also offers SSO and GDPR compliance. Data hosting is available in 28 countries or on a customer’s own infrastructure. The Community plan is free for nonprofits and includes 5,000 submissions per month and 1 GB of storage. Starter is $21 a month, Professional is $129 a month, and Teams is $249 a month. The maker says the platform is used by 35,000+ organizations across 220+ countries and territories, with 25M+ surveys collected per month.

Visit kobotoolbox.org

SurveyMars

SurveyMars has no write-up on Specifiction yet; its figures are above.

Visit surveymars.com