Lasso vs TrackBooth
Lasso
getlasso.coTrackBooth
trackbooth.comSide by side
| Figure | Lasso | TrackBooth |
|---|---|---|
| Price from | $2.42/mo | — |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 9 | 3 |
| Spec score · Affiliate Link Management Software | 8.9 (#3) | 7.4 (#23) |
| Integrations | The help center lists compatibility or guides for TranslatePress, WP All Import, WP Recipe Maker, Elementor and other page builders, GeniusLink, and ChatGPT, Claude, Cursor, and MCP connections. | Telegram and email delivery integrations can send events such as signup, first deposit and partner activity. |
| Product | Lasso is a suite of affiliate marketing tools designed to help increase conversions and revenue on WordPress sites. | TrackBooth is an affiliate tracking platform for managing partnerships, routing traffic, reporting performance and reconciling margins. |
| Security | Lasso Analytics says it takes reasonable steps to protect personal information against loss, misuse, unauthorized access, disclosure, alteration, and destruction. | The security page states that traffic is encrypted in transit and describes role-based access, field-level visibility and audit logging. |
| What it does | Lasso is an affiliate-marketing toolkit for managing, displaying, localizing and tracking monetized links. | TrackBooth is an affiliate tracking and network-management platform for managing advertisers, offers, partners, routing, conversions, reporting and payouts. |
Plans
Lasso
- FreeFree
- FreeFree
- Creator$19 a month
- Pro$29 a month
- Pro$29 a year
- Studio$59 a year
- Studio$59 a month
- Creator$190 a year
- EnterprisePriced on request
TrackBooth
- EnterprisePriced on request
- NetworkPriced on request
- OperatorPriced on request
In their own words
Lasso
Lasso is a suite of affiliate marketing tools for managing monetized links on WordPress sites. Its dashboard imports, organizes, and manages product and affiliate links, with link-health alerts and opportunities to improve monetization. Links can be displayed as product boxes, buttons, lists, grids, and comparison layouts. It supports Amazon and non-Amazon affiliate links. The Opportunities feature identifies product mentions without links, along with links that are missing, broken, outdated, or could be improved. Analytics track clicks and performance across a site or YouTube channel, but are available on paid plans. The free plan covers one property, single-product displays, Amazon images using the customer's API, and a simple link dashboard; it excludes broken-link alerts, analytics, international localization, team support, and API access. Creator is billed annually at $190.00 USD, Pro at $289.00 USD, and Studio at $549.00 USD. The company says Amazon product images and details are updated every 24 hours in line with Amazon's terms. The help center lists compatibility or guides for tools including page builders, recipe plugins, GeniusLink, and AI connections.
TrackBooth
TrackBooth has no write-up on Specifiction yet; its figures are above.