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SPECIFICTION
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Latapult vs Locus

Latapult

latapult.com

Locus

locusintel.io

Side by side

FigureLatapultLocus
Price from$149/mo$49/mo
Free plan—Yes
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
Plans published36
Spec score · Location Intelligence Software8.1 (#10)7.9 (#11)
HeadquartersSavannah, Georgia, United StatesLondon, United Kingdom
SupportLatapult offers personalized support from geospatial experts Monday through Friday, 9 a.m. to 5 p.m. EST, plus live discovery calls and training resources.The contact page directs support and partnership enquiries through its message form and lists an address in Holborn, London.

Plans

Latapult

  • Regions$149 a month
  • Regions Plus$186 a month
  • Custom EnterprisePriced on request

Latapult pricing →

Locus

  • Free map accessFree
  • One-time location report$15, paid once
  • Explore$49 a month
  • Monitor$79 a month
  • Research$99 a month
  • Grow$199 a month

Locus pricing →

In their own words

Latapult

Latapult has no write-up on Specifiction yet; its figures are above.

Visit latapult.com

Locus

Locus brings demographic, competition, access, demand and commercial-premises information onto a map to help assess business locations. It presents population and foot-traffic patterns, nearby competition and an AI assessment of local opportunity. Reports can lay out local context, trade-offs and evidence behind a location decision. Locus Pulse follows reviews, competitor movement, reputation and market rank as indicators of neighbourhood change. Ask Locus can navigate the map, adjust catchments, inspect evidence, find commercial premises and help organize options into comparisons, shortlists or projects. The product describes workflows for commercial real estate advisers, franchise and multi-site retail teams, business owners and marketing teams. Demographic coverage is deepest in the United Kingdom and United States; other markets may use global population and age estimates through WorldPop and supported regional sources. Free map access is available, alongside a $15, paid once location report and subscriptions from $49 a month. Locus says its recommendations support decisions, not valuations or planning opinions, and do not guarantee business performance.

Visit locusintel.io