Lead Onion vs Tapistro

Lead Onion is a web-based GTM intelligence platform for finding companies and sales prospects through buyer-intent data. It provides access to 209 million verified leads and companies, and brings intent information from more than 20 premium sources into one view. The company says it tracks buyer-intent signals across 24 sources in real time and links every in-market account to decision-makers with 99% verification. Prospect Search offers direct dials, validated emails, and more than 30 firmographic and engagement filters. Website Identification shows which companies and people visit a website and what they are researching. Leadflows can route verified contacts to cadences, workflows, or pipelines. Listed integrations include Salesforce, HubSpot, Microsoft Dynamics, LinkedIn Ads, Slack, and Zapier; Zapier can connect it to thousands of apps without code. The paid service starts at $500/mo, has no free plan, and offers a 7-day Intent Search trial with 50 free IQLs and no credit card required. It runs on the web.

Tapistro is an Agentic GTM platform for organizing account research, intent signals, CRM data and personalized outreach journeys. It combines first-, second- and third-party signals—including website activity, G2, LinkedIn Ads, news, email and CRM data—into a prioritized account view. TAP AI Agents research accounts and contacts using websites, job posts, news and public sources, and can prepare context-aware messages for email, LinkedIn, ads and CRM tasks with human approval controls. The no-code Journey Canvas supports branching paths that react to buyer behavior or AI decisions. Tapistro also describes continuous CRM enrichment, missing-field completion, email validation and lead-score updates as capabilities. Listed integrations include Salesforce, HubSpot, Slack, Microsoft Teams, Outreach, Salesloft, Apollo, G2 and LinkedIn Ads. It supports bi-directional synchronization with CRM, marketing automation and intent providers, along with outbound channels such as sales email, LinkedIn, ads and calling. Tapistro says it connects to Claude through MCP for building journeys, orchestration and live account-data queries from chat. It is available on web and through an API. A free plan is listed; paid pricing is available on request.