Leadfeeder vs Surfe
Leadfeeder
leadfeeder.com
Surfe
surfe.comSide by side
| Figure | Leadfeeder | Surfe |
|---|---|---|
| Price from | €79/mo | $39/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 6 | 6 |
| Spec score · AI Lead Generation Software | 8.8 (#6) | 8.5 (#10) |
| Spec score · Sales Prospecting Software | 8.8 (#9) | 8.5 (#12) |
| API authentication | Developers can use API keys or OAuth 2.0, with OAuth recommended for multi-user or production integrations needing scoped permissions. | The public API uses user-specific bearer API keys generated in the Surfe dashboard. |
| Browser extension | The Connect extension shows company and contact details while browsing company websites or LinkedIn and can send records to a CRM. | Surfe’s Chrome Extension can find decision-makers in the browser, reveal and enrich contacts, sync them to a CRM, and add prospects to sequences. |
| Company | Leadfeeder’s company page lists Helsinki, Finland among its offices; a company blog states it was founded in 2012. | The about page identifies Romain Ginestou as COO and David Chevalier as CEO and says they started Surfe after experiencing difficulty finding reliable contact data. |
| Company size | LinkedIn lists Leadfeeder as a privately held software-development company with 51–200 employees and headquarters in Karlsruhe. | Built In lists 80 total employees, while Welcome to the Jungle lists a 21–100 employee range. |
| CRM sync | The pricing page says CRM integrations provide two-way sync with HubSpot, Salesforce, and Pipedrive. | Surfe offers bidirectional CRM sync and one-click contact addition, with the free tier limited to one contact per day. |
| Founded | Crunchbase states that Leadfeeder was founded in 2012 and based in Helsinki, Finland. | 2017 |
| Integrations | Leadfeeder lists native CRM integrations and integrations with Slack, Google Ads, analytics tools, and more than 5,000 apps through Zapier. | The integrations page lists HubSpot, Pipedrive, Salesforce, Aircall, Clay, Lemlist, MCP, n8n, Outreach, and Salesloft. |
| Licence model | The terms grant customers a limited, non-exclusive, non-transferable licence to use the hosted services and restrict resale or transfer. | Surfe is delivered as a proprietary commercial SaaS and Chrome extension; its terms prohibit copying, reverse engineering and source-code extraction. |
| Product | Leadfeeder identifies companies visiting a business website and shows what they view and when to follow up. | Surfe provides real-time B2B account and contact data, enrichment, and buying signals for go-to-market teams. |
| Rating on G2 | 4.3 out of 5 stars from 866 reviews | 4.6 out of 5 from 478 reviews |
| Rating on GetApp | 4.2 out of 5 from 135 reviews | 5.0 out of 5 from 2 reviews |
| Security | Leadfeeder says its information security and privacy programs are based on ISO 27001 and ISO 27701, and that customer data is encrypted in transit and at rest. | Surfe states that it is GDPR compliant and ISO 27001 certified, and that it conducts regular independent penetration testing. |
| Support | Paid plans include live chat support; Discover and Activate include a shared customer success team, while Scale includes a dedicated customer success manager. | The pricing comparison lists community support for Free, email support for Essential, priority support for Pro, and a dedicated CSM for Enterprise. |
| What it does | Leadfeeder identifies companies visiting a B2B website, shows engagement and intent signals, and helps teams turn that activity into qualified pipeline. | Surfe is a SaaS platform for B2B prospecting, contact enrichment, buying signals and CRM workflow automation. |
Plans
Leadfeeder
- LiteFree
- LiteFree
- Discover€79 a month
- Activate€369 a month
- Scale€599 a month
- EnterprisePriced on request
Surfe
- FreeFree
- Essential$39 a month
- Pro$79 a month
- Essential$468 a year
- Pro$948 a year
- EnterprisePriced on request
In their own words
Leadfeeder
Leadfeeder identifies companies visiting a business website and shows what they view and when to follow up. Its Web Visitors Tracker uses a JavaScript script placed on the site to identify visits. The product also offers company search, account lists, buying intent signals, workflows and AI features, alongside people search, phone numbers and an email finder. Native CRM integrations support two-way sync with HubSpot, Salesforce and Pipedrive; other connections include Slack, Google Ads, analytics tools and more than 5,000 apps through Zapier. The Connect Browser Extension provides company and contact details in Google Chrome and Microsoft Edge. Leadfeeder describes its audience as B2B revenue teams working to identify engaged companies and develop qualified pipeline. The free Lite plan is free, with unlimited users, 7 days of visitor history and up to 100 identified companies per month. Paid plans start at €79 a month billed annually, and a 14-day trial is listed. Leadfeeder says its infrastructure is hosted on AWS within the EU/EEA and customer data is encrypted in transit and at rest.
Surfe
Surfe provides B2B account and contact data, enrichment, and buying signals for go-to-market teams. Its waterfall searches more than 15 data sources for companies, contacts, verified emails, and mobile numbers. Signals such as job changes, hiring, funding, and company growth can help teams prioritize accounts. Surfe offers bidirectional CRM sync and one-click contact addition, although the free tier limits additions to one contact per day. Its Chrome extension can find decision-makers in the browser, reveal and enrich contacts, sync them to a CRM, and add prospects to sequences. API and MCP access covers verified contacts, company data, buying signals, and waterfall enrichment for agents and workflows. Listed integrations include HubSpot, Pipedrive, Salesforce, Aircall, Clay, Lemlist, n8n, Outreach, and Salesloft. Surfe states that it is GDPR compliant and ISO 27001 certified, with customer data encrypted in transit and at rest. Pricing details include a free plan, paid from $39/user/mo annually, and a 14-day trial; Essential is $49 a month billed monthly, and Pro is $89 a month billed monthly.