Leadform vs Poptin
Leadform
leadform.io
Poptin
poptin.comSide by side
| Figure | Leadform | Poptin |
|---|---|---|
| Price from | £19/mo | $2.08/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 1 | 10 |
| Spec score · Lead Capture Software | 7.6 (#44) | 8.6 (#9) |
| Analytics | The builder shows per-step completion and drop-off so teams can identify friction in a funnel. | Campaign reporting includes impressions, conversions and performance metrics. |
| Integrations | Leadform lists native connections to Leadbyte, Make, Zapier, Google Tag Manager, GA4, Clarity, SMTP, and custom webhooks. | Poptin lists more than 70 native integrations plus over 1,500 Zapier and Make connections. |
| Security | The privacy policy says the service uses row-level database security, AES-256-GCM encryption for sensitive integration credentials at rest, TLS in transit, and production database encryption at rest. | Poptin says it has ISO 27001 certification, uses TLS 1.2 or higher across its application, supports optional two-factor authentication, and performs periodic security audits. |
| Support | The homepage pricing section describes the product as businesses only and directs visitors to book a demo for sales contact. | Official support options include live chat, email, knowledge-base articles, a Facebook group and priority support. |
| What it does | Leadform is a conversion-form platform for performance lead generation, built to turn paid traffic into qualified leads. | Poptin combines website popups, embedded forms, audience tools and email marketing automation to turn visitors into leads and customers. |
Plans
Poptin
- FreeFree
- Free ForeverFree
- Growth$19 a month
- Basic$25 a year
- Basic$25 a month
- Pro$59 a month
- Pro$59 a year
- Agency$119 a year
- Agency$119 a month
- EnterprisePriced on request
In their own words
Poptin
Poptin combines website popups and forms with email marketing automation for businesses capturing leads and communicating with customers. Popup formats include full-screen overlays, bars, contact forms, slide-ins, mobile popups, surveys, countdowns, video popups and gamified popups. A drag-and-drop editor, more than 60 templates, A/B testing and built-in analytics support campaign creation and review. Triggers include exit intent, inactivity, time delay, scroll depth, clicks and page or click counts. Targeting can use page URLs, traffic source, location, device and browser details, engagement, cookies, and Shopify customer or cart information. Email features include campaigns, contact segmentation, autoresponders and automated customer journeys. Poptin lists CRM connections such as HubSpot and Salesforce, as well as email and automation integrations including Mailchimp, Make and Zapier. It can be installed on several website builders or added to any site with a script, and it provides an API. The free plan covers 1,000 monthly visitors on one domain, 250 active contacts and 500 emails. Paid plans start at $25/mo (annual).