Leadpages vs Poptin
Leadpages
leadpages.comPoptin
poptin.comSide by side
| Figure | Leadpages | Poptin |
|---|---|---|
| Price from | $99/mo | $2.08/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 6 | 10 |
| Spec score · Lead Capture Software | 8.0 (#27) | 8.6 (#9) |
| Spec score · Lead Generation Software | 8.1 (#21) | 8.6 (#12) |
| Spec score · Conversion Rate Optimization Software | 8.0 (#18) | 8.5 (#9) |
| A/B testing | Manual A/B testing is available on Grow, Optimize, and Scale plans. | Users can create popup variants and compare visitor, conversion and click-through results. |
| Founded | 2012 | 2017 |
| Integrations | Leadpages offers 50+ native integrations plus Zapier, Make, and MCP, including email, CRM, payments, communication, automation, analytics, and advertising tools. | Poptin lists more than 70 native integrations plus over 1,500 Zapier and Make connections. |
| Security | Pages, custom domains, and API endpoints use HTTPS with TLS 1.3, while data at rest uses AES-256 encryption. | Poptin says it has ISO 27001 certification, uses TLS 1.2 or higher across its application, supports optional two-factor authentication, and performs periodic security audits. |
| Support | Live chat and email support are available on all plans, with priority support on Grow and Optimize plans. | Official support options include live chat, email, knowledge-base articles, a Facebook group and priority support. |
| Templates | Leadpages offers more than 250 professionally designed, conversion-optimized templates. | The product includes a growing gallery of prebuilt popup templates. |
| What it does | Leadpages is an AI-powered landing page builder and conversion optimization platform for turning visitors into leads and customers. | Poptin combines website popups, embedded forms, audience tools and email marketing automation to turn visitors into leads and customers. |
Plans
Leadpages
- Grow$99 a month
- Optimize$199 a month
- Scale$399 a month
- Grow$99 a month
- Optimize$199 a month
- Scale$399 a month
Poptin
- FreeFree
- Free ForeverFree
- Growth$19 a month
- Basic$25 a year
- Basic$25 a month
- Pro$59 a month
- Pro$59 a year
- Agency$119 a year
- Agency$119 a month
- EnterprisePriced on request
In their own words
Poptin
Poptin combines website popups and forms with email marketing automation for businesses capturing leads and communicating with customers. Popup formats include full-screen overlays, bars, contact forms, slide-ins, mobile popups, surveys, countdowns, video popups and gamified popups. A drag-and-drop editor, more than 60 templates, A/B testing and built-in analytics support campaign creation and review. Triggers include exit intent, inactivity, time delay, scroll depth, clicks and page or click counts. Targeting can use page URLs, traffic source, location, device and browser details, engagement, cookies, and Shopify customer or cart information. Email features include campaigns, contact segmentation, autoresponders and automated customer journeys. Poptin lists CRM connections such as HubSpot and Salesforce, as well as email and automation integrations including Mailchimp, Make and Zapier. It can be installed on several website builders or added to any site with a script, and it provides an API. The free plan covers 1,000 monthly visitors on one domain, 250 active contacts and 500 emails. Paid plans start at $25/mo (annual).