Leadpro vs REALM
Leadpro
lead.proREALM
realm.realtySide by side
| Figure | Leadpro | REALM |
|---|---|---|
| Price from | £42.50/mo | $15/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 7 | 14 |
| Spec score · Real Estate CRM Software | 8.0 (#95) | 9.0 (#6) |
| Automated follow-up | Yes | Yes |
| Availability | The SLA guarantees 99.9% uptime for the LeadPro platform for the duration of the contract, subject to its stated terms. | The About page says Arizona and California are the launch markets for the full platform, while EVE X works anywhere today; the security page says the platform is currently available to Arizona-based agents and brokerages. |
| Free plan | Yes | No |
| Integrations | The site lists Reapit, Alto, SME Professional, Street, iamproperty CRM, BriefYourMarket.com, MRI, Rex CRM and Zapier as integrations. | Live integrations include Google and Outlook calendar sync, Instagram, Facebook Pages, LinkedIn, X, TikTok, Google Business Profile and lead-source webhooks; YouTube is coming soon. |
| Lead import | Yes | Yes |
| Lead routing | Yes | Yes |
| Support | Product support is included in the product fee and is available by email and phone on business days; the SLA says requests received through those channels will be answered within four hours. | Support includes guides, answers, and human assistance when needed. |
Plans
Leadpro
- Lead Parser£79 a month
- Autocaller£42.50 a month
- Facebook Advertising£300 a month
- DashboardFree
- Instant Valuation ToolFree
- Lead Responder / QuestionnairesFree
- Facebook AdvertisingPriced on request
REALM
- EVE X$49 a month
- REALM AGENT$249 a month
- REALM TEAM (2–9 agents)$179 a month
- REALM TEAM (10–24 agents)$149 a month
- REALM TEAM (25–99 agents)$109 a month
- REALM TEAM (100+ agents)$79 a month
- REALM BROKER (1–24 agents)$99 a month
- REALM BROKER (25–99 agents)$79 a month
- REALM BROKER (100+ agents)$59 a month
- REALM Sign$15 a month
In their own words
REALM
REALM is a real estate platform for agents, teams and brokerages that combines CRM, transaction management, compliance, e-signature, communications, marketing and EVE AI. EVE can answer leads, prepare documents, track transactions, draft follow-ups and record actions against the records it reads. Users can choose Suggest, Guided or Autopilot modes, while offers, pricing, contracts, financing, legal questions, complaints and opt-outs are routed to a human. CRM tools combine lead routing, automatic nurture and email, text and calls in one thread per client and transaction. Marketing Studio drafts and schedules listing and brand content; agent websites include lead capture and analytics. Shared Rooms let clients and other transaction parties join by link without an account, password or app. REALM lists web and browser extension access, as well as a mobile app. Integrations include Gmail, Outlook, Slack, Teams, QuickBooks, Xero, lead sources and Zapier. Listed options include REALM Sign at $15 per user per month, EVE X at $49 per seat per month and REALM AGENT at $249 per seat per month. Availability information identifies Arizona-based agents and brokerages for the platform.