LeadSquared vs Outplay
LeadSquared
leadsquared.comOutplay
outplay.aiSide by side
| Figure | LeadSquared | Outplay |
|---|---|---|
| Price from | — | $39/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 8 | 4 |
| Spec score · Sales Engagement Software | 8.5 (#10) | 7.9 (#26) |
| Data protection | The security page states that data at rest uses AES-256 encryption and data in transit uses FIPS-140-2 standard encryption. | The security page says system traffic is encrypted over SSL/HTTPS, production infrastructure is hosted on AWS, and third-party penetration tests are conducted periodically. |
| Headquarters | Bengaluru, Karnataka, India | Wilmington, Delaware, USA |
| Integrations | The integrations directory lists 162 apps and includes categories such as analytics, CRM, email, messaging, payments, and verification. | Listed native integrations include Salesforce, HubSpot, Zoho, Pipedrive, Gong, Office 365, Outlook, Google Calendar, Slack, Zapier, and Calendly. |
| Product | LeadSquared describes itself as an AI CRM for sales, service, marketing, and field teams. | Outplay describes itself as a sales engagement and sales automation platform that automates account research, prospecting, and coaching. |
| Support | The pricing page lists business process mapping, migration, onboarding, help documentation, training, and phone and email support. | Every pricing plan includes chat support from the Outplay support team. |
Plans
LeadSquared
- Sales ProPriced on request
- Sales SuperPriced on request
- Marketing ProPriced on request
- Marketing SuperPriced on request
- Marketing Pro$1,200 a year
- Marketing Super$2,000 a year
- Sales Pro₹2,500 a year
- Sales Super₹5,000 a year
In their own words
LeadSquared
LeadSquared describes itself as an AI CRM for sales, service, marketing, and field teams. Its lead management tools include scoring, distribution, bulk import, opportunity management, and activity tracking. The pricing page lists dynamic forms, process design, and workflow automation; Sales Super includes unlimited workflow automation. Marketing plans include segmentation, social media connectors, website event tracking, dynamic landing pages, and email tools. The integrations directory lists 162 apps across categories such as analytics, CRM, email, messaging, payments, and verification. LeadSquared supports Android, iOS, web, and API access, along with a mobile app and email sync. Its listed sales plans are Sales Pro and Sales Super, and marketing plans are Marketing Pro and Marketing Super; plan details include limits for storage, email, chatbot sessions, reports, permissions, and webhooks. LeadSquared offers a 15-day trial but no free plan. The maker says it is ISO 27001:2022 certified by the British Standards Institution and that data at rest uses AES-256 encryption. It was founded in 2013 and is headquartered in Bengaluru, Karnataka, India.
Outplay
Outplay is a sales engagement and automation platform for account research, prospecting, and coaching. It supports prospect outreach and follow-ups through email, phone, social, SMS, WhatsApp, video, and website chat. Sequences can use action-based triggers to move prospects through steps automatically, while reports show performance for sequences, salespeople, and teams, including leaderboards. Its Chrome extension can capture prospect details from Gmail responses or LinkedIn profiles and add them to Outplay. Listed native integrations include Salesforce, HubSpot, Zoho, Pipedrive, Gong, Office 365, Outlook, Google Calendar, Slack, Zapier, and Calendly. Every pricing plan includes chat support. Free Forever is free and includes one user, two mailboxes, and 2,000 active prospects per month. A 7-day trial of the full Growth plan requires no credit card; afterward, the account transitions to Free Forever. Starter costs $39 a month, billed annually; Growth costs $89 a month, billed annually; and Enterprise costs $139 a month, billed annually. The listed platforms are web and extension.