LightPopup vs Popup Maker
LightPopup
lightpopup.comPopup Maker
wppopupmaker.comSide by side
| Figure | LightPopup | Popup Maker |
|---|---|---|
| Price from | Free | $4.95/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | Yes |
| Web | — | Yes |
| API | — | Yes |
| Self-hosted | Yes | Yes |
| Plans published | 1 | 4 |
| Spec score · Popup Software | 7.8 (#17) | 8.8 (#3) |
| Spec score · Pop-Up Builder Software | 7.7 (#18) | 8.7 (#3) |
| Headquarters | Tallinn, Estonia | Florida, USA |
| Integrations | The site names WPForms, Contact Form 7, and Gravity Forms as form plugins that can be used inside popups. | The site lists integrations spanning page builders, form plugins, CRMs, automation tools, ecommerce, membership, and learning management systems. |
| License | The site says LightPopup is open source under the GPL-2.0-or-later license. | The plugin repository states GPLv2 or later, and the vendor terms apply GPL version 2 or later to the plugin and extensions unless otherwise stated. |
| Privacy | The site says the dismiss mechanism stores a popup ID and expiry timestamp in localStorage, with no cookies, personal data, or tracking. | The site's privacy policy says personal information is collected when users voluntarily submit it and describes cookie use on the site. |
| Purpose | LightPopup is a WordPress plugin for displaying popups. | Popup Maker is a WordPress plugin for creating popups to grow email lists, increase conversions, and guide site interactions. |
| Targeting | Popups can target all pages, selected post or page IDs, or selected post types. | Targeting can use content type, URL, referrer, device, browser, geography, login status, role, cookies, prior popup views, page views and ecommerce conditions. |
| Triggers | Popups can be triggered by exit intent, time delay, scroll depth, or a click on a CSS selector. | Triggers include time delay, clickable elements, exit intent, scrolling, and inactivity. |
Plans
In their own words
LightPopup
LightPopup has no write-up on Specifiction yet; its figures are above.
Popup Maker
Popup Maker is a WordPress plugin for creating popups and other overlays that support email-list growth, conversions and guided site interactions. Formats include slide-outs, banner bars, floating stickies, notifications, loading screens, video lightboxes, tooltips and opt-in forms. Triggers include clicks, delays, form submission, exit intent, scrolling, inactivity, mouse leave, lost focus, back button and link clicks. The free version provides content-based targeting, unlimited popups and themes, unlimited impressions and views, and click-open or time-delay triggers. Premium plans add advanced targeting and analytics; Pro+ adds purchase revenue attribution, WooCommerce and Easy Digital Downloads features, LifterLMS automation and a revenue dashboard. Integrations span builders, forms, CRMs, automation, ecommerce, membership and learning systems, including Elementor, Gutenberg, Bricks, WooCommerce, Easy Digital Downloads and LifterLMS. Plans are Free at free, Pro at $59.40 a year first year then $99/year, and Pro+ at $149.40 a year first year then $249/year.