Linnworks vs SelluSeller

Linnworks is web-based software for managing inventory, orders, listings, warehouses, and shipping across sales channels. It connects businesses to more than 100 marketplaces, with native integrations including Amazon, eBay, Walmart, Shopify, and TikTok Shop; further connections are available through its partner network and app store. Sales update stock across connected channels, while rules-based automation can select carriers, create labels, and route orders. Teams can manage their own warehouses, 3PL providers, or dropship suppliers, and create or update marketplace listings. The system includes inventory and order synchronization, multi-warehouse support, pick-and-pack workflows, shipment handoff, and returns workflows. Reporting provides channel- and SKU-level performance visibility. Linnworks is designed for operations teams and uses guided configuration rather than custom code. It runs on the web. Pricing depends on order volume and required features, not channel count, and customers must contact Linnworks for an operation-specific quote. Setup can take 30–40 days, depending on operational complexity.

SelluSeller is a multichannel eCommerce platform for managing selling operations. It centralizes inventory and updates stock across channels in real time, while orders from multiple sales channels appear in one dashboard for processing and tracking. That dashboard also supports planning and managing promotions. Customizable reports provide insights across channels, regions and products. SelluSeller says it connects with marketplaces, webstores, accounting tools, ERPs, carriers and other third-party systems; businesses can ask about integrations tailored to their needs. The platform is presented for brands, retailers, distributors, SMEs and service providers. It is available on the web, Android and iOS, and the mobile app works alongside the web application. The company says local support experts provide assistance in 10 or more languages and states a 99.99% SLA commitment. SelluSeller is a product of Anchanto, a B2B SaaS company headquartered in Singapore. SelluSeller was founded in 2011 and is headquartered in Singapore. Pricing is customized: businesses are asked to request a proposal, and no price is displayed.