Litmus vs Mailsend
Litmus
litmus.comMailsend
mailsend.devSide by side
| Figure | Litmus | Mailsend |
|---|---|---|
| Price from | $79/mo | ₹9/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 7 | 1 |
| Spec score · Email Analytics | 8.9 (#2) | 5.6 (#9) |
| Analytics | Email Analytics reports engagement details including opens, read time, deletion, glances, skims, and geolocation. | MailSend provides open and click tracking, with aggregated analytics powered by Cloudflare Workers. |
| Intended users | Litmus says it serves marketers and email teams seeking to build, test, analyze, and improve email campaigns. | The maker describes MailSend as intended for startups, SaaS companies, developers, ecommerce brands, and agencies. |
| Security | The Validity Trust Center lists Litmus security materials including its Security White Paper and SOC 2 Type 2 report. | The privacy policy states that MailSend uses TLS 1.3 in transit, AES-256 encryption at rest, role-based access control, and audit logging. |
| What it does | Litmus is a web-based email development and optimization platform for building, previewing, testing, tracking, and reviewing campaigns. | MailSend is a bulk and transactional email platform for campaigns, newsletters, OTPs, alerts, password resets, order updates, and automated customer emails. |
Plans
Litmus
- Litmus Basic$99 a month
- Litmus Plus$199 a month
- Litmus Core$500 a month
- Litmus Basic yearly$79 a month
- Litmus Basic monthly$99 a month
- Litmus Core yearly$417 a month
- Litmus Core monthly$500 a month
In their own words
Litmus
Litmus is an email workflow platform for building, testing, monitoring, and analyzing campaigns. Teams can preview emails across more than 100 email clients and devices, while Litmus Test automates pre-send quality checks. Its extension can validate links, images, and tracking. Email Guardian monitors deployed emails around the clock and alerts users to issues such as failing links and broken renders. Litmus Builder offers code and visual editors; emails can start from templates, be created from scratch, or be imported from cloud storage. Listed integrations include Salesforce Marketing Cloud, Mailchimp, Marketo, Eloqua, HubSpot, Klaviyo, Slack, Trello, and cloud storage. Some integrations require Plus or Enterprise, and ESP Sync availability depends on the plan and supported provider. REST APIs are available for Email Previews and Email Analytics, with access evaluated case by case. Litmus offers web, extension, and API access. Monthly prices listed are $99 a month for Basic, $199 a month for Plus, and $500 a month for Core. There is no free plan, but a 7-day trial is available.