| Price from | $24.92/mo | $49.17/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | — | Yes |
| Plans published | 4 | 7 |
| Spec score · AI User Research Tools | 8.0 (#9) | 7.4 (#22) |
| Intended users | Lookback describes its platform as supporting product and research teams conducting customer research and sharing findings with stakeholders. | The pricing page describes Researcher for individuals and small teams, Team for growing teams, Scale for research organizations and Enterprise for large organizations with specific needs. |
| MCP | Lookback's MCP server supports AI tools managing projects, rounds, recordings, and participants, and requires MCP to be enabled and a Collaborator role or above. | Claude, ChatGPT, Gemini and other MCP-compatible assistants can connect to reOS to create projects, import data, launch analysis and search research with cited evidence. |
| Product | Lookback is a remote user research platform for moderated and unmoderated studies, including interviews and usability testing. | reOS is a customer research platform for planning studies, conducting interviews, analyzing feedback and tracing insights to their sources. |
| Security | Lookback states it undergoes regular SOC 2 Type II audits and adheres to GDPR and CCPA requirements. | The trust center lists SOC 2 Type II, ISO/IEC 27001:2022 and ISO/IEC 42001:2023 certifications, plus GDPR compliance. |
