Loop11 vs Sprig
Loop11
loop11.com
Sprig
sprig.comSide by side
| Figure | Loop11 | Sprig |
|---|---|---|
| Price from | $199/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 3 | 1 |
| Spec score · Consumer Video Feedback Software | 8.4 (#3) | 7.6 (#10) |
| Analysis | Reporting features include AI insights, clickstream analytics, heatmaps, and user session recording and replay. | Its Synthesize Agent creates editable, shareable research narratives grounded in response data, with controls to review evidence and conclusions. |
| Founded | 2009 | 2019 |
| Integrations | The Slack integration shares study notes and video clips and sends project milestone updates to selected Slack channels. | Listed integrations include User Interviews, Claude, ChatGPT, Gemini, Copilot, Cursor, Dovetail, Notion, Slack, Zapier, Segment, Google Tag Manager, Mixpanel, Amplitude, Optimizely, and LaunchDarkly. |
| Product | Loop11 is an online usability testing platform for studies on websites, apps, prototypes, and wireframes. | Sprig is an enterprise survey and research platform powered by agents that help teams design studies, reach participants, and synthesize insights. |
| Security | Loop11's data processing agreement states that its data center partners maintain independently validated SOC 2 and ISO 27001 security programs and that Loop11 regularly conducts penetration testing. | Sprig’s Information Security Addendum states that it completed a SOC 2 Type 2 audit and will conduct annual audits during the agreement term. |
| Support | Loop11 lists [email protected] as its support contact. | Enterprise onboarding and support are included, and the service agreement says support is provided consistent with industry standards and general business practices. |
Plans
In their own words
Loop11
Loop11 is an online usability testing platform for studies of websites, apps, prototypes, and wireframes. It supports moderated and unmoderated testing, information architecture studies, true-intent research, A/B tests, benchmarking, and search-findability studies. Teams can examine results with clickstream analytics, heatmaps, session recordings and replay, and AI insights. Its AI Insights feature uses OpenAI and ChatGPT to analyze task results and create participant summaries, findings, and design recommendations. Studies can run on Apple and Windows computers, iPhones and iPads, and Android phones and tablets. No-code studies can use a desktop browser extension or mobile apps. A Slack integration shares study notes and video clips and sends milestone updates to selected channels. Loop11 lists a 14-day free trial with three studies and Enterprise features, with no credit card required. Pricing starts at $179/mo (annual); listed Rapid Insights and Pro plans cost $199 a month and $399 a month. Participants are bring-your-own, and recruitment, consulting, moderator services, and extra team members are outside listed plans.