LoyaltyLion vs Simplicity Loyalty
LoyaltyLion
loyaltylion.comSimplicity Loyalty
simplicitycrm.comSide by side
| Figure | LoyaltyLion | Simplicity Loyalty |
|---|---|---|
| Price from | $199/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 5 | 3 |
| Spec score · Loyalty Program Software | 9.0 (#3) | 7.9 (#14) |
| Analytics | Native analytics provide retention, ROI, referral and lifetime-value metrics for program optimization. | The product includes surveys, dashboards, reporting, and analytics tools for evaluating loyalty program performance. |
| Company history | LoyaltyLion says it was founded in 2012 and launched what it calls the first modern Shopify loyalty platform in 2013. | Simplicity says development of its platform began in 2001. |
| Headquarters | London, United Kingdom | The contact page lists Simplicity Australasia Ltd in Auckland, New Zealand. |
| Integrations | LoyaltyLion says it connects with more than 100 partner technologies, including Shopify POS, Klaviyo, HubSpot, Zendesk, Omnisend, Recharge, Attentive and Judge.me. | The maker says web services can connect the platform to POS, ERP systems, websites, and mobile apps. |
| Product | LoyaltyLion provides ecommerce brands with customizable loyalty programs designed to encourage repeat purchases and build customer relationships. | Simplicity Loyalty is an all-in-one loyalty and marketing platform for large programs serving restaurants, retailers, airlines, and franchisors. |
| Rewards | Customers can earn points for activities such as purchases, referrals, reviews, account creation, birthdays, and social follows. | Programs can configure points, cashback, vouchers, merchandise, discounts, gifts, status tiers and time-limited promotions. |
| Security | LoyaltyLion states that it has a SOC 2 Type I attestation covering controls related to security, processing integrity, availability, confidentiality, and privacy. | Vendor maintenance guidance recommends SSL or SSH/SFTP transport, encrypted SQL channels, firewalls, audit logging and controlled remote access. |
| Support | The pricing page lists dedicated onboarding support and fast live chat and email support, and says all plan levels can access the Support team. | The company team page lists platform support 24 hours a day, 7 days a week, alongside account management, training, and partnership sessions. |
| What it does | LoyaltyLion is a customer-loyalty platform for ecommerce brands that uses rewards and engagement programs to increase repeat purchases and customer lifetime value. | Simplicity Loyalty is an end-to-end loyalty and marketing platform for large programs in restaurants, retail, airlines, franchising and other multi-store businesses. |
Plans
LoyaltyLion
- FreeFree
- FreeFree
- Classic$199 a month
- AdvancedPriced on request
- PlusPriced on request
Simplicity Loyalty
- GoldPriced on request
- JadePriced on request
- PlatinumPriced on request
In their own words
LoyaltyLion
LoyaltyLion provides ecommerce brands with customizable loyalty programs intended to encourage repeat purchases and build customer relationships. Stores can award points for purchases, referrals, reviews, account creation, birthdays and social follows, then let customers exchange points for free products, discount vouchers or free delivery. The platform also supports VIP tiers and provides real-time loyalty data and customer buying behavior to help evaluate and adjust a program. It is built for Shopify, including Shopify Plus and Shopify POS, and has integrations such as Klaviyo, Attentive, Gorgias, Mailchimp, Dotdigital and HubSpot. A Headless API supports custom loyalty experiences across channels. A free plan is recommended for stores processing 400 orders or fewer per month, and a 14-day trial is available through the Shopify Appstore. Classic costs $199 a month, billed every 30 days, and includes 500 orders per month. Advanced and Plus use custom pricing. LoyaltyLion lists dedicated onboarding and live chat and email support.
Simplicity Loyalty
Simplicity Loyalty has no write-up on Specifiction yet; its figures are above.