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SPECIFICTION
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Magic vs Trusona

Magic

magic.link

Trusona

trusona.com

Side by side

FigureMagicTrusona
Price from$99/moFree
Free plan—Yes
Free trial—Yes
Open source——
WebYesYes
Windows—Yes
macOS—Yes
iOSYesYes
AndroidYesYes
APIYesYes
Plans published32
Spec score · Passwordless Authentication Software7.8 (#16)8.2 (#12)
HeadquartersSan Francisco, California, United StatesScottsdale, Arizona, United States
SupportThe Developer plan includes email and community support, while Startup includes prioritized support.Trusona says its engineers answer integration questions directly and lists [email protected] for help.

Plans

Magic

  • Startup$99 a month
  • DeveloperPrice not published
  • EnterprisePriced on request

Magic pricing →

Trusona

  • ATO Protect portalFree
  • Enterprise TrusonaPriced on request

Trusona pricing →

In their own words

Magic

Magic has no write-up on Specifiction yet; its figures are above.

Visit magic.link

Trusona

Trusona ATO Protect verifies identity in real time during password or MFA resets, account recovery, and other high-risk requests, with the stated aim of preventing account takeovers. It checks people against authoritative sources including DMV records, mobile network operators, and LexisNexis, and detects SIM swaps, man-in-the-middle activity, and replayed ID scans. Trusona says document checks cover more than 2,500 ID types worldwide. People can use the service without downloading an app or registering in advance, and a zero-integration option is listed. Employees and customers can check that an agent is genuine, while executives can verify each other before wire transfers. After a successful check, a person can save a TruPass(key) to skip ID scans later. Listed integrations include ServiceNow and APIs, with options for Zendesk, Jira, Ivanti, and Freshdesk tickets. Trusona says it stores no PII and shows agents a risk result rather than identity documents. The portal plan is free with no commitment; other pricing is available on request.

Visit trusona.com