MailBluster vs Mailchimp
MailBluster
mailbluster.com
Mailchimp
mailchimp.comSide by side
| Figure | MailBluster | Mailchimp |
|---|---|---|
| Price from | $0.42/mo | $13/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 5 | 5 |
| Spec score · Email marketing tools | 8.6 (#35) | 9.4 (#2) |
| Spec score · Email Marketing Software | 8.5 (#47) | 9.0 (#10) |
| A/B testing | Campaigns can have two variations compared for opens, clicks, or conversion. | A/B testing is offered for testing and optimizing email campaigns. |
| A/B testing | Yes | Yes |
| API | The product lists developer API access and API keys among its features. | Mailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys. |
| Automation | The pricing page lists automation with Pro and unlimited automation workflows with Executive. | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. |
| Email automation | Yes | Yes |
| Founded | 2015 | 2001 |
| Free plan | Yes | Yes |
| Headquarters | Delaware, USA (incorporated) | Atlanta, USA |
| Integrations | The site lists WordPress, WooCommerce, Salesforce, Zapier, Zoho, Make, Pabbly Connect, Integrately, and Monkedo integrations. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Landing pages | No | Yes |
| Segmentation | List segmentation can target subscribers based on opens, clicks, or products they bought. | Yes |
| Support | The Executive plan includes dedicated one-to-one setup and support, while Managed includes priority support and a dedicated account manager. | Official feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers. |
Plans
MailBluster
- StarterFree
- Pro$5 a year
- Managed SMTP — 10,000 emails/month$17 a month
- Executive$10 a year
- Managed$15.30 a year
Mailchimp
- FreeFree
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
In their own words
MailBluster
MailBluster has no write-up on Specifiction yet; its figures are above.