Mailchimp vs MailOptin
Mailchimp
mailchimp.comMailOptin
mailoptin.ioSide by side
| Figure | Mailchimp | MailOptin |
|---|---|---|
| Price from | $13/mo | $8.25/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Self-hosted | — | Yes |
| Plans published | 5 | 6 |
| Spec score · Email marketing tools | 9.4 (#2) | 8.0 (#88) |
| Spec score · Email Marketing Software | 9.0 (#10) | 8.2 (#72) |
| A/B testing | Yes | Yes |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | Listed integrations include Mailchimp, ActiveCampaign, Salesforce, Brevo, HubSpot, WooCommerce, and many other email, CRM, and WordPress tools. |
| Audience segmentation | Yes | Yes |
| Support | Official feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers. | A valid license includes priority email support for setup and usage questions, but not customization beyond advertised features. |
Plans
Mailchimp
- FreeFree
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
MailOptin
- Standard$99 a year
- Pro$289 a year
- Agency$499 a year
- Lifetime Pro$999 a month
- MailOptin LiteFree
- Lifetime Pro$999, paid once