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SPECIFICTION
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Mailchimp vs Maropost Marketing Cloud

Mailchimp

mailchimp.com

Maropost Marketing Cloud

maropost.com

Side by side

FigureMailchimpMaropost Marketing Cloud
Price from$13/mo$29/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published57
Spec score · Email marketing tools9.4 (#2)8.8 (#21)
Spec score · Marketing Automation Software9.3 (#2)8.6 (#18)
Spec score · Email Marketing Software9.0 (#10)8.4 (#54)
APIMailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys.The Build plan includes API access and integrations.
AutomationMarketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.Journey Builder creates visual multi-step email, SMS, and push automations triggered by customer behavior.
Email automationYesYes
Founded20012011
Free planYesNo
HeadquartersAtlanta, USAToronto, Ontario, Canada
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.The product page identifies Neto, Retail Express, Shopify, Salesforce, Magento, Meta, Digioh, and Keap integrations.
SecurityMailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT.Maropost says its data center hosting provider is ISO/IEC 27001 certified and maintains SOC 2 Type 2, and that its data center maintains PCI DSS Level 1 compliance.
SupportOfficial feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers.The pricing page lists 24/7 helpdesk support by phone, live chat, and online support requests for the plans.

Plans

Mailchimp

  • FreeFree
  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Mailchimp pricing →

Maropost Marketing Cloud

  • Essential$279 a month
  • Professional$849 a month
  • Enterprise$1,699 a month
  • Build$29 a month
  • Essentials$240 a month
  • Professional$720 a month
  • Enterprise$1,440 a month

Maropost Marketing Cloud pricing →

In their own words

Mailchimp

Mailchimp has no write-up on Specifiction yet; its figures are above.

Visit mailchimp.com

Maropost Marketing Cloud

Maropost Marketing Cloud brings email, SMS, customer journeys, and audience management together for lifecycle messaging. Email campaigns support scheduling, measurement, A/B testing, approvals, and dynamic content. Journey Builder creates visual, multi-step email, SMS, and push automations triggered by customer behavior. Contact 360 combines engagement, purchase history, and list membership in one customer record. Listed integrations include Neto, Retail Express, Shopify, Salesforce, Magento, Meta, Digioh, and Keap; the Build plan includes API access and integrations. Plans set marketing-contact and email-send allowances, and additional contacts are billed according to the plan. SMS is a separately billed add-on with a setup fee, prepaid monthly tiers, and per-segment rates; MMS and RCS are separately billed where offered. The service is available on the web and through an API. There is no free plan, but a 14-day trial is offered with predefined usage limits and some premium features locked. Monthly plans listed range from $29 a month for Build to $1,699 a month for Enterprise.

Visit maropost.com