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SPECIFICTION
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Mailchimp vs Mumara

Mailchimp

mailchimp.com

Mumara

mumara.com

Side by side

FigureMailchimpMumara
Price from$13/mo$5/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Self-hosted—Yes
Plans published510
Spec score · Email marketing tools9.4 (#2)8.5 (#43)
Spec score · Email Marketing Software9.0 (#10)8.2 (#74)
A/B testingYesYes
APIMailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys.Mumara ONE provides API access for sending and platform operations, plus webhooks for real-time event notifications.
Email automationYesNo
Founded20012012
Free planYesYes
Landing pagesYesYes
SecurityMailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT.Mumara states that public-facing endpoints use TLS 1.2+ and that production databases, backups and stored credentials are encrypted at rest using AES-256 or equivalent.
Audience segmentationYesNo
SupportOfficial feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers.Mumara says sales questions, partnerships and support escalations receive a response within one business day.

Plans

Mailchimp

  • FreeFree
  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Mailchimp pricing →

Mumara

  • Personal$7 a month
  • Professional$17 a month
  • Commercial$27 a month
  • Mumara ONE Essential — Newsletter$5 a month
  • Mumara Campaigns Personal — Self-Hosted$7 a month
  • Mumara ONE Professional — Newsletter$10 a month
  • Mumara ONE Business — Newsletter$15 a month
  • Mumara Campaigns Professional — Self-Hosted$17 a month
  • Mumara Campaigns Commercial — Self-Hosted$27 a month
  • Mumara Machine$47 a month

Mumara pricing →

In their own words

Mailchimp

Mailchimp has no write-up on Specifiction yet; its figures are above.

Visit mailchimp.com

Mumara

Mumara has no write-up on Specifiction yet; its figures are above.

Visit mumara.com