MailerBot vs PostPilot
MailerBot
mailerbot.com
PostPilot
postpilot.comSide by side
| Figure | MailerBot | PostPilot |
|---|---|---|
| Price from | $99/mo | $82.50/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| Linux | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 7 |
| Spec score · Direct Mail Automation Software | 8.7 (#4) | 8.6 (#5) |
| API | The REST API offers 50+ endpoints and supports JWT and API key authentication. | PostPilot says it offers an open API to connect data from other systems to direct mail campaigns. |
| Integrations | The integrations page describes an MCP server for Claude, ChatGPT, Cursor, and other MCP-compatible clients, authenticated through OAuth 2.1. | The integration directory lists 14 integrations and highlights Shopify, Klaviyo, Attentive, Postscript, Yotpo, Orita, Swym, StayAI, Skio, Smile and Digioh. |
| Product | MailerBot creates, personalizes, and sends postcards, letters, and invoices through an API or dashboard. | PostPilot provides a direct mail platform for ecommerce brands to acquire, retarget, and retain customers with postcard and catalog campaigns. |
| Support | Launch includes community and email support with a stated 48-hour response, while Scale adds priority email and chat during business hours. | The site lists [email protected] as its support contact. |
| What it does | MailerBot lets businesses create, personalize and send physical postcards, letters and invoices through a web dashboard or API. | PostPilot is a direct-mail marketing platform for ecommerce brands that sends personalized postcards, catalogs and handwritten cards across acquisition, retargeting and retention. |
Plans
PostPilot
- FreeFree
- Growth$82.50 a month
- Growth Services$82.50 a month
- Pro$419 a month
- Pro Services$419 a month
- EnterprisePriced on request
- Enterprise ServicesPriced on request
In their own words
MailerBot
MailerBot creates and sends physical postcards, letters, invoices, EDDM and custom print pieces through an API or dashboard. Users can design postcards, write letters in a rich text editor or upload print-ready PDFs. Designs support merge fields, links, QR codes and coupon codes with usage tracking. Contacts can be imported from CSV, checked against addresses and grouped into targeted lists. Campaign analytics track spend, volume and delivery rates, with date filters and report export. The REST API has more than 50 endpoints and supports JWT and API key authentication. Scale adds automated drip sequences, triggered sends and multi-touch flows. MailerBot says it prints, stamps and mails pieces, with delivery-status tracking; Launch includes USPS Intelligent Mail Barcode tracking on each piece. Scale costs $99/month, with letters priced at 69¢ for the first page plus 15¢ per additional page and postcards at 49¢. Command costs $399/month. The site presents the service for retail, nonprofits, home services, startups and digital nomads.
PostPilot
PostPilot is a direct mail platform for ecommerce brands using postcards and catalogs to acquire, retarget, and retain customers. Campaigns cover prospecting, retargeting, abandoned carts, loyalty, subscriptions, winback, and retail. MailMatch links email addresses with physical mailing addresses. AcquisitionAI helps find lookalike prospects, while SiteMatch retargets anonymous site browsers. Reporting includes real-time dashboards, holdout-tested iROAS measurement, and cross-channel attribution. Listed integrations include Shopify, Klaviyo, Yotpo, Attentive, Omnisend, Recharge, Loyalty Lion, and Loop Subscriptions; an open API can connect other systems to campaigns. PostPilot automatically tracks Shopify customers who receive a postcard or handwritten card for 60 days. There is no sending minimum. The free plan has no platform cost, but postcards and postage are paid separately. Growth costs $82.50 a month with annual billing; monthly billing is 99 USD per month. Its AI prospecting data fee is $0.07. Pro costs $419 a month with annual billing, and Enterprise pricing is custom.