Mailercloud vs Zoho Campaigns

Mailercloud provides an email marketing platform and a separate Email API for programmatic sending. The marketing service supports regular campaigns, autoresponders, automation, audience segmentation and A/B testing. A drag-and-drop builder offers 400+ mobile-responsive templates, previews for desktop and mobile, and a custom HTML editor. Automation includes a visual workflow editor, behavior-based triggers and pre-built templates.

Campaign reporting covers opens, clicks, bounces, unsubscribes and revenue, alongside inbox placement and spam score monitoring. Listed integrations include Zapier, WordPress, Pabbly Connect, Integrately, Make, Google Sheets and HubSpot. The Email API provides SMTP and REST interfaces, with webhooks for delivery, open, click, bounce and unsubscribe events. Marketing plans include email support; Premium and Enterprise also list priority chat support. The free marketing plan is free and includes 1,000 contacts, 12,000 emails per month and one advanced automation. Marketing Platform Premium is $10 a month for 5,000 contacts and unlimited emails. API plans start at $10 a month; a 14-day API trial includes 100 test emails.

Zoho Campaigns is an email marketing platform for reaching, engaging, and growing an audience. It supports email, SMS, and WhatsApp campaigns, with a drag-and-drop editor, templates, and AI-assisted campaign content creation. Contacts can be organized into lists, enriched with custom fields, and segmented through multiple conditions. Automated workflows can trigger messages based on recipient behavior, and live workflows can be edited without interrupting ongoing journeys. Ecommerce tools cover promotional messages, purchase follow-ups, feedback requests, and abandoned-cart triggers. A/B testing compares email variants, while reports track opens, clicks, unsubscribes, bounces, and delivery statistics. Integrations listed include Zoho CRM, Salesforce, Shopify, SurveyMonkey, HubSpot, and Zapier. The Forever Free plan costs nothing and includes up to 2,000 contacts, 6,000 emails per month, and five users; the listed subscriber limit is 500. A 14-day trial is available. Zoho says it does not show ads in its products or sell user information to third parties.