MailerLite vs SendPulse
MailerLite
mailerlite.comSendPulse
sendpulse.comSide by side
| Figure | MailerLite | SendPulse |
|---|---|---|
| Price from | $12/mo | $9.60/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | — | Yes |
| iOS | Yes | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 4 | 10 |
| Spec score · Email marketing tools | 9.0 (#13) | 9.4 (#3) |
| Spec score · Email Marketing Software | 8.6 (#39) | 8.7 (#32) |
| Spec score · AI Email Marketing Software | 8.4 (#12) | 8.6 (#10) |
| A/B testing | Yes | Yes |
| Email automation | Users can send perfectly timed and targeted emails automatically. | Yes |
| Founded | 2010 | 2015 |
| Free plan | Yes | Yes |
| Landing pages | Landing pages can collect leads, sell products, and more. | No |
| Audience segmentation | Yes | Yes |
| Paid from | 12 | 9.6 |
| Subscriber limit | 500 | 500 |
Plans
MailerLite
- FreeFree
- Comfort$12 a month
- Power$25 a month
- EnterprisePriced on request
SendPulse
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- EnterprisePrice not published
- Standard (pay as you go)$48 a month
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- Standard pay-as-you-go$48, paid once
- EnterprisePriced on request
In their own words
MailerLite
MailerLite is an email marketing service for creating campaigns and managing audiences. Its tools include email automation, audience segmentation, landing pages, A/B testing, signup forms and digital products or bookings. The Free plan costs nothing and supports up to 250 subscribers and 2,500 monthly emails, with three automations, one website, one landing page and two user seats. Comfort costs $12 a month at the lowest listed tier, with 500 subscribers, three user seats and 50 automations. Power costs $25 a month and includes unlimited monthly emails, user seats, automations and landing pages.
Premium features are available in a free 14-day trial without a credit card. MailerLite lists more than 100 integrations, including Claude, WordPress, Canva, Zapier, Shopify and WooCommerce, and offers an iPad subscribe app. AI features include writing assistance, landing-page building, A/B testing and smart sending; its MCP Server lets Claude and ChatGPT manage email marketing. The company says it is ISO 27001 certified and GDPR compliant. Support includes a knowledge base, webinars, email, live chat and priority support.
SendPulse
SendPulse is an email marketing service for managing subscriber audiences and running email campaigns. It includes email automation, audience segmentation, and A/B testing, but does not offer landing pages. SendPulse is available on the web, iOS, and Android. Its free plan supports up to 500 subscribers and 15,000 emails per month, with three sender email addresses, 250 MB of image storage, five automated flows, and one event. The Standard plan is $9.60 a month when billed annually, with unlimited emails for up to 500 subscribers, 100 sender addresses, 1 GB of image storage, three A/B test groups, and ten saved segments. Pro is $11.52 a month billed annually, with 300 sender addresses, 2 GB storage, four test groups, and 50 saved segments at the same subscriber limit. Standard pay as you go costs $48 a month for 10,000 emails, valid for a year. Enterprise has no listed price and specifies at least 2,500 contacts, along with unlimited sender addresses, users, and saved segments.