MailerLite
mailerlite.com
What it is
MailerLite is an email marketing service for creating campaigns and managing audiences. Its tools include email automation, audience segmentation, landing pages, A/B testing, signup forms and digital products or bookings. The Free plan costs nothing and supports up to 250 subscribers and 2,500 monthly emails, with three automations, one website, one landing page and two user seats. Comfort costs $12 a month at the lowest listed tier, with 500 subscribers, three user seats and 50 automations. Power costs $25 a month and includes unlimited monthly emails, user seats, automations and landing pages.
Premium features are available in a free 14-day trial without a credit card. MailerLite lists more than 100 integrations, including Claude, WordPress, Canva, Zapier, Shopify and WooCommerce, and offers an iPad subscribe app. AI features include writing assistance, landing-page building, A/B testing and smart sending; its MCP Server lets Claude and ChatGPT manage email marketing. The company says it is ISO 27001 certified and GDPR compliant. Support includes a knowledge base, webinars, email, live chat and priority support.
Spec sheet
- Free plan
- YesRead 20 Sep 2026 · mailerlite.com
- Paid from
- 12Read 20 Sep 2026 · mailerlite.com
- Headquarters
- Vilnius, LithuaniaRead 9 Sep 2026 · mailerlite.com
- Founded
- 2010Read 9 Sep 2026 · mailerlite.com
- A/B testing
- YesRead 20 Sep 2026 · mailerlite.com
- AI features
- AI features include writing assistance, landing-page building, A/B testing, and smart sending.Read 28 Sep 2026 · mailerlite.com
- Audience segmentation
- YesRead 20 Sep 2026 · mailerlite.com
- Available integrations
- The pricing page lists 100+ integrations.Read 28 Sep 2026 · mailerlite.com
- Company history
- MailerLite says it started out as a small business.Read 28 Sep 2026 · mailerlite.com
- Customer base
- More than 1 million creators and businesses use MailerLite.Read 28 Sep 2026 · mailerlite.com
- Email automation
- Users can send perfectly timed and targeted emails automatically.Read 28 Sep 2026 · mailerlite.com
- Free plan features
- The free plan includes 3 automations, 1 website, 1 landing page, 1 digital product or booking, and 3 signup forms.Read 28 Sep 2026 · mailerlite.com
- Free tier limits
- The free plan supports up to 250 subscribers and 2,500 monthly emails.Read 28 Sep 2026 · mailerlite.com
- Landing pages
- Landing pages can collect leads, sell products, and more.Read 28 Sep 2026 · mailerlite.com
- MCP server
- The MCP Server lets Claude and ChatGPT manage email marketing.Read 28 Sep 2026 · mailerlite.com
- Monthly send limit
- 5000Read 20 Sep 2026 · mailerlite.com
- Native integrations
- 100Read 20 Sep 2026 · mailerlite.com
- Platforms and apps
- MailerLite includes an iPad subscribe app and integrations for Claude, WordPress, Canva, Zapier, Shopify, and WooCommerce.Read 28 Sep 2026 · mailerlite.com
- Premium trial
- Premium features are available for a free 14-day trial without a credit card.Read 28 Sep 2026 · mailerlite.com
- Security certification
- The company states that it is ISO 27001 certified and GDPR compliant.Read 28 Sep 2026 · mailerlite.com
- Subscriber limit
- 500Read 20 Sep 2026 · mailerlite.com
- Support availability
- Support is available 24/7, with a 97% satisfaction rate and a 5-minute average live-chat response time.Read 28 Sep 2026 · mailerlite.com
- Support channels
- Support resources include a knowledge base, webinars, email support, live chat, and priority support.Read 28 Sep 2026 · mailerlite.com
- Team user seats
- Power has unlimited user seats, Comfort has 3, and Free has 2.Read 28 Sep 2026 · mailerlite.com
- User permissions
- Custom user permissions are listed in the plan comparison.Read 28 Sep 2026 · mailerlite.com
Plans and prices
Strong points and limits
Strong points
- Free plan supports 250 subscribers and 2,500 monthly emails.
- Includes automation, segmentation and A/B testing.
- Lists more than 100 integrations.
- Offers a 14-day Premium trial without a credit card.
- AI features include writing assistance and smart sending.
Limits
- Free plan is limited to 250 subscribers.
- Free plan allows 2,500 monthly emails.
- Free plan includes one landing page.
- Comfort starts at $12 a month.
Who it suits
MailerLite suits creators and businesses that need email campaigns alongside audience segmentation, automation and landing pages. The free plan provides a small starting allowance, while higher plans expand subscriber and feature limits.
Verdict
MailerLite combines email marketing with landing pages, automation and audience tools, with limits that vary by plan. The free tier has defined subscriber and sending caps; Comfort starts at $12 a month and Power is $25 a month.
Where Specifiction places it
- Email marketing tools#14 of 1899.0
- Email Marketing Software#40 of 1898.6
- Google Workspace for Marketing Software#3 of 138.8
- Landing Page Builders#17 of 578.6
- Ai E Mail Tool#7 of 228.6
- Email Automation#12 of 258.5
- AI Email Marketing Software#13 of 248.4
- Nonprofit Email Marketing Software#14 of 258.4