Mailchimp vs MailerLite
Mailchimp
mailchimp.com
MailerLite
mailerlite.comSide by side
| Figure | Mailchimp | MailerLite |
|---|---|---|
| Price from | $13/mo | $12/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 5 | 4 |
| Spec score · Email marketing tools | 9.4 (#2) | 9.0 (#13) |
| Spec score · Email Marketing Software | 9.0 (#10) | 8.6 (#39) |
| Spec score · Google Workspace for Marketing Software | 9.2 (#1) | 8.8 (#3) |
| Spec score · Landing Page Builders | 9.0 (#8) | 8.6 (#17) |
| Spec score · Ai E Mail Tool | 8.9 (#5) | 8.5 (#10) |
| Spec score · Email Automation | 8.8 (#6) | 8.5 (#11) |
| Spec score · AI Email Marketing Software | 8.8 (#7) | 8.4 (#12) |
| Spec score · Nonprofit Email Marketing Software | 8.7 (#10) | 8.4 (#14) |
| Spec score · Email newsletter software | 8.7 (#7) | 8.3 (#10) |
| A/B testing | Yes | Yes |
| Email automation | Yes | Users can send perfectly timed and targeted emails automatically. |
| Founded | 2001 | 2010 |
| Free plan | Yes | Yes |
| Headquarters | Atlanta, USA | Vilnius, Lithuania |
| Landing pages | Yes | Landing pages can collect leads, sell products, and more. |
| Monthly send limit | 5000 | 5000 |
| Native integrations | 300 | 100 |
| Audience segmentation | Yes | Yes |
| Subscriber limit | 500 | 500 |
Plans
Mailchimp
- FreeFree
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
MailerLite
- FreeFree
- Comfort$12 a month
- Power$25 a month
- EnterprisePriced on request
In their own words
MailerLite
MailerLite is an email marketing service for creating campaigns and managing audiences. Its tools include email automation, audience segmentation, landing pages, A/B testing, signup forms and digital products or bookings. The Free plan costs nothing and supports up to 250 subscribers and 2,500 monthly emails, with three automations, one website, one landing page and two user seats. Comfort costs $12 a month at the lowest listed tier, with 500 subscribers, three user seats and 50 automations. Power costs $25 a month and includes unlimited monthly emails, user seats, automations and landing pages.
Premium features are available in a free 14-day trial without a credit card. MailerLite lists more than 100 integrations, including Claude, WordPress, Canva, Zapier, Shopify and WooCommerce, and offers an iPad subscribe app. AI features include writing assistance, landing-page building, A/B testing and smart sending; its MCP Server lets Claude and ChatGPT manage email marketing. The company says it is ISO 27001 certified and GDPR compliant. Support includes a knowledge base, webinars, email, live chat and priority support.