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Best Email Automation in 2026

Email automation tools help you plan automated email workflows, organize audiences and build campaign content. This list is for people choosing a tool for email programs and related automation.

  1. 01 AWeber

    AWeber suits small businesses and entrepreneurs who need email marketing, automation, and landing pages.

    From $4.99/mo Free plan Web · API
    9.1 Visit Specs
  2. 02 Constant Contact
    From $12/mo Free trial Web · iOS · Android · API
    9.0 Visit Specs
  3. 03 HubSpot Marketing Hub
    From $7/mo Free plan Web · iOS · Android · API
    9.0 Visit Specs
  4. 04 Campaign Monitor
    Free trial Web · API
    8.9 Visit Specs
  5. 05 GetResponse

    GetResponse suits marketers who need email automation, audience segmentation, and landing pages alongside ecommerce or messaging tools.

    From $1,915.58/mo Free trial Web · iOS · Android · API
    8.9 Visit Specs
  6. 06 Mailchimp
    From $13/mo Free plan Web · iOS · Android · API
    8.8 Visit Specs
  7. 07 ActiveCampaign

    ActiveCampaign suits teams coordinating marketing across several channels and using automation, segmentation, or customer journeys.

    Free trial Web · iOS · Android
    8.7 Visit Specs
  8. 08 EngageBay

    EngageBay suits teams looking for CRM, marketing, live chat, and helpdesk tools in one browser-based platform.

    From $11.04/mo Free plan Web
    8.7 Visit Specs
  9. 09 Mautic

    Mautic suits marketers who need campaign automation, lead scoring, and forms, from freelancers to larger organizations.

    From €247.50/mo Free plan Web · API · Self-hosted
    8.6 Visit Specs
  10. 10 Zoho Campaigns

    Zoho Campaigns suits small businesses and teams that need campaign creation, audience segmentation, and automated messaging across several channels.

    From $4/mo Free plan Web · Windows · macOS · Linux
    8.6 Visit Specs
  11. 11 MailerLite

    MailerLite suits creators and businesses that need email campaigns alongside audience segmentation, automation and landing pages.

    From $12/mo Free plan iOS
    8.5 Visit Specs
  12. 12 Braze

    Braze is aimed at companies building customer engagement programs, from startups to scaling businesses and global enterprises.

    Free trial Web · iOS · Android · API
    8.4 Visit Specs
  13. 13 Adobe Marketo Engage

    It suits enterprise marketing teams running coordinated campaigns across multiple channels and working with sales through CRM data.

    Web · API
    8.2 Visit Specs
  14. 14 Klaviyo

    Klaviyo suits organizations managing customer outreach across multiple marketing channels, and developers building related integrations.

    Free plan Web
    8.1 Visit Specs
  15. 15 Moosend

    It suits marketers building segmented campaigns and automated customer journeys.

    Free trial Web · API
    8.1 Visit Specs
  16. 16 Iterable

    Iterable suits enterprise organizations managing personalized customer communication across several channels.

    Web · iOS · Android · API
    7.7 Visit Specs
  17. 17 Keap
    From $299/mo Free trial Web · iOS · Android
    7.6 Visit Specs
  18. 18 Salesforce Marketing Cloud Engagement
    From $2,000/mo Web · API
    7.6 Visit Specs
  19. 19 Customer.io
    From $100/mo Web · iOS · Android
    7.5 Visit Specs
  20. 20 Ontraport
    From $83/mo Free trial Web · iOS · Android
    7.3 Visit Specs
  21. 21 Drip
    Web
    6.8 Visit Specs
  22. 22 Ortto
    From $199/mo Web
    6.7 Visit Specs
  23. 23 Salesforce Account Engagement
    From $1,250/mo Web
    6.7 Visit Specs
How this list is ordered. Specifiction scores each tool on how fully its maker documents it, whether its prices are published, where the research puts it, the platforms it runs on and whether it can be tried for free (how we rank). Makers can also buy a numbered place (how Specifiction is paid for).

Before choosing, compare platform access, free plans or trials, the paid starting price and monthly email limit. Check the published options for workflows, audience segmentation, templates, SMS automation and landing pages.

Compare AWeber and Constant Contact Get a place on this list

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