Mailmunch vs Substack
Mailmunch
mailmunch.com
Substack
substack.comSide by side
| Figure | Mailmunch | Substack |
|---|---|---|
| Price from | Free | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 7 | 4 |
| Spec score · Email marketing tools | 8.5 (#42) | 9.2 (#9) |
| Spec score · Email Marketing Software | 8.3 (#66) | 8.6 (#42) |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Integrations | Its integrations page lists Shopify, Wix, WordPress, ActiveCampaign, AWeber, Campaign Monitor, Constant Contact, GetResponse, Keap, Mailchimp, MailerLite, Sendlane, and Zapier. | Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections. |
| Privacy | The privacy policy says Mailmunch acts as a data processor for customer contact lists and email campaigns, with the customer as data controller. | Substack's privacy policy says it endeavors to protect personal information but cannot guarantee complete security. |
| Audience segmentation | Yes | Yes |
| Support | The pricing page says its support team is available to help users set up and use the product. | Substack directs users to its Help Center for FAQs and walkthroughs and handles subscriber support questions on behalf of writers. |
Plans
Mailmunch
- FreeFree
- EssentialPrice not published
- ProPrice not published
- AgencyPrice not published
- Premium$29.99 a month
- Team ManagementPrice not published
- WhitelabelPrice not published
Substack
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptionsPrice not published
In their own words
Mailmunch
Mailmunch combines website lead capture, email campaigns, and automation in a web-based service. Forms include popups, spin wheels, and signup forms; landing pages provide another way to collect subscribers. Users can create newsletters and other campaigns with templates and an email builder. Listed automations include welcome emails, cart reminders, and thank-you messages, while audience segmentation and A/B testing are also available. Mailmunch reports opens, clicks, and which emails generated revenue. Its AI can draft subject lines and copy for users to edit before sending. The service says it works on any website where a small code snippet can be added, though some capabilities depend on the platform. The free plan includes forms and popups, landing pages, one welcome email, basic analytics, and Mailmunch branding. Other listed plans describe subscriber or contact limits and options for teams and multiple sites. Premium is $29.99 a month, billed monthly, for up to 1,000 contacts; additional contacts cost $19.99/mo for each 5,000, rounded up. Mailmunch lists 18 native integrations and describes its audience as online stores, bloggers, coaches, and creators.
Substack
Substack is a publishing platform for writers, creators, and subscribers, bringing posts, newsletters, podcasts, video, live streams, and pages into one publishing flow. Its editor supports scheduling, autosaved drafts, version history, templates, SEO metadata, and headline A/B testing. Creators can offer free or paid posts, subscriptions, trials, gifts, and group plans. Discovery tools include recommendations, Notes, leaderboards, referrals, and search; audience segmentation and email automation are also available. Podcast episodes can be distributed automatically to Apple Podcasts and Spotify, while video can go automatically to YouTube and LinkedIn. Publishing is free. When creators enable paid subscriptions, Substack keeps 10% of subscription revenue, and Stripe charges payment processing fees. Creators own their intellectual property and mailing list and can export their data. Substack serves writers, journalists, podcasters, video creators, experts, educators, and media companies. It is available on the web, Android, and iOS. Substack directs users to its Help Center and handles subscriber support questions on behalf of writers.