Mailpro vs Zoho Campaigns
Mailpro
mailpro.comZoho Campaigns
zoho.comSide by side
| Figure | Mailpro | Zoho Campaigns |
|---|---|---|
| Price from | $15/mo | $4/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | Yes |
| macOS | Yes | Yes |
| Linux | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Email marketing tools | 9.1 (#12) | 9.5 (#1) |
| Spec score · Email Marketing Software | 8.8 (#21) | 8.6 (#42) |
| A/B testing | Yes | Yes |
| Analytics | Campaign reporting includes opens, clicks, conversions, heatmaps, geolocation and real-time statistics. | Campaign reporting includes basic reporting on the free tier and advanced analytics on paid tiers. |
| API limits | The documented API rate limit is 500 requests per minute per account, after which Mailpro returns HTTP 429 and rate-limit headers. | The create-campaign API permits 500 calls per five minutes and imposes a 30-minute lock period after the limit is reached. |
| Automation | Automations support predefined workflows, triggers, actions and custom conditions; Flex excludes advanced automations while Pro includes them. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Company legal name | The service's privacy materials identify MAXONY Suisse SA as the responsible processing entity. | Crunchbase lists the legal name as Zoho Corporation Pvt. Ltd. |
| Email automation | Yes | Yes |
| Founded | 2001 | 1996 |
| Free plan | Yes | Yes |
| Integrations | Official integrations include WordPress, Shopify, PrestaShop, Magento, Zapier, Make and n8n, alongside CRM and form connectors. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Rating on GetApp | 3.0 out of 5 from 6 reviews | 4.3 out of 5 from 317 reviews. |
| Segmentation | Contacts can be organized with lists, tags, custom fields and behavior or location based segments. | Standard provides basic segmentation and Professional adds advanced segmentation, tags and contact scoring. |
| Support | Support channels listed by Mailpro include email, phone, FAQs, knowledge-base articles, tutorials and videos; Pro adds phone support. | The pricing page lists email, telephone, and in-product chat support, and says the Standard and Professional plans include priority support. |
| System requirements | The service requires a modern browser such as Chrome, Firefox, Edge, Safari or Opera and works on desktop, tablet and smartphone. | The documented desktop requirements include Windows, Linux or Mac OS X with Safari 13+, Chrome 73+, Firefox 69+, Edge 79+ or Opera 60+, plus JavaScript and cookies. |
| What it does | Mailpro is a cloud email and SMS marketing platform for creating, sending, automating and measuring campaigns, with transactional messaging, forms, surveys and quizzes. | Zoho Campaigns is a multichannel marketing platform for creating, personalizing, automating and measuring email, SMS and WhatsApp campaigns. |
Plans
Zoho Campaigns
- Forever FreeFree
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
In their own words
Mailpro
Mailpro is a web-based email marketing service from a company founded in 2001 and headquartered in Geneva, Switzerland. It provides email automation, audience segmentation, and A/B testing for organizing campaigns, targeting groups, and comparing message versions. Landing pages are not included. The listed monthly send limit is 1,000 emails. Plans are named Trial, Pro, and Flex: Trial lasts 30 days, Pro covers 1,000 emails per month, and Flex provides 5,000 credits. The pricing note mentions a free plan and a 30-day trial, while the product facts identify no free plan and list the trial as available; no plan price is shown. Mailpro runs on the web. Its capabilities focus on sending and refining email campaigns through automation, segmentation, and testing. The 1,000-email limit and lack of landing pages are central considerations when matching it to a campaign workflow.
Zoho Campaigns
Zoho Campaigns is an email marketing platform for reaching, engaging, and growing an audience. It supports email, SMS, and WhatsApp campaigns, with a drag-and-drop editor, templates, and AI-assisted campaign content creation. Contacts can be organized into lists, enriched with custom fields, and segmented through multiple conditions. Automated workflows can trigger messages based on recipient behavior, and live workflows can be edited without interrupting ongoing journeys. Ecommerce tools cover promotional messages, purchase follow-ups, feedback requests, and abandoned-cart triggers. A/B testing compares email variants, while reports track opens, clicks, unsubscribes, bounces, and delivery statistics. Integrations listed include Zoho CRM, Salesforce, Shopify, SurveyMonkey, HubSpot, and Zapier. The Forever Free plan costs nothing and includes up to 2,000 contacts, 6,000 emails per month, and five users; the listed subscriber limit is 500. A 14-day trial is available. Zoho says it does not show ads in its products or sell user information to third parties.