Maitre'D Gift Card vs Wrapped
Maitre'D Gift Card
maitredpos.com
Wrapped
wrappedgiftcards.comSide by side
| Figure | Maitre'D Gift Card | Wrapped |
|---|---|---|
| Price from | £29/mo | $49/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 1 | 4 |
| Spec score · Restaurant Gift Card Software | 8.3 (#5) | 7.7 (#16) |
| Company | Maitre’D says PayFacto acquired it in 2020; its company history lists the founding of Posera and launch of Maitre’D POS in Montreal in 1999. | Wrapped is operated by Loud Labs Limited, is based in New Zealand, and says it is used across Australia, New Zealand, Canada, the United Kingdom, Europe, and the United States. |
| Headquarters | Montreal, Canada | New Zealand |
| Product | Maitre’D Gift Card is a restaurant gift card solution integrated with Maitre’D POS for selling, managing, and redeeming physical and digital cards. | Wrapped issues, sells, and redeems cash gift cards, experience vouchers, and store credit across POS, eCommerce, and mobile with one live balance per card. |
| Support | Gift Card support includes team training, marketing guidance, and technical assistance for the restaurant and its customers. | Email and chat support are included on all plans, while Plus and Enterprise include priority support and a dedicated account manager. |
Plans
Maitre'D Gift Card
- Loyalty & Gift Card System (Maitre’D Online Ordering add-on)£29 a month
In their own words
Maitre'D Gift Card
Maitre’D Gift Card connects physical and digital restaurant gift cards with Maitre’D POS. Restaurants can sell physical cards in-store and offer eGift cards around the clock through their websites, social media, the Freebees Gift Card Boutique and its app. Customers can receive digital cards by email with a personalized message, reload cards in-store or online, and redeem them at participating locations or through supported online ordering channels. Cards can be used across participating locations. The POS integration centralizes balances and activity, with reporting and transaction history. Restaurants can customize card designs and holders, and offer a branded mobile app experience with Maitre’D Loyalty. Existing cards can be imported at no charge while preserving active cards and customer balances. The program is powered by Freebees, and support includes team training, marketing guidance and technical assistance. The listed Loyalty & Gift Card System add-on costs £29 a month. The product page also invites restaurants to request a demo.
Wrapped
Wrapped issues, sells and redeems cash gift cards, experience vouchers and store credit across point of sale, eCommerce and mobile, keeping one live balance for each card. It is aimed at retailers, restaurants, golf clubs, hospitality groups, cafes and multi-site brands. Merchants can offer branded digital cards, connect physical cards they already use or order branded cards through Wrapped. Customers can personalize cards, schedule email delivery, check balances online and add cards to Apple Wallet or Google Wallet. The service lists more than 30 integrations for POS, eCommerce, marketing and payments, including Lightspeed, Shopify, Square POS, BigCommerce, WooCommerce, Klaviyo and Stripe. Reporting covers purchases, redemptions, balances and liability by location and card type. Pro and higher add promotional tools and the REST API. Basic costs $49 a month, or $39 per month billed annually, and includes up to 3 sites and 50 new activations monthly. A 14-day trial is available. Email and chat support are included on all plans. Wrapped is operated by Loud Labs Limited in New Zealand.