Make a Rezzy Guest CRM vs Wisely Marketing Automation
Make a Rezzy Guest CRM
makearezzy.comWisely Marketing Automation
getwisely.comSide by side
| Figure | Make a Rezzy Guest CRM | Wisely Marketing Automation |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 2 | 0 |
| Spec score · Restaurant CRM Software | 8.9 (#4) | 6.6 (#26) |
| Product | Make a Rezzy is a restaurant booking and management service with an integrated guest CRM for restaurants. | Wisely Marketing Automation is part of an all-in-one restaurant CRM for analyzing guest data and sending email and SMS outreach. |
| Security | The DPA states that data is encrypted in transit with TLS, passwords use one-way hashing, access is role restricted and production access is limited to authorised personnel. | Wisely states that it is SOC 2 compliant and completes regular internal and external security audits. |
| Support | Support is available by email and phone with a typical response time within 24 hours. | Wisely's privacy policy says users can contact the company about the policy or solution and describes technical and customer support as uses of collected information. |
Plans
Make a Rezzy Guest CRM
- Per seated cover£1 a month
- Make a Rezzy$1.25 a month
In their own words
Make a Rezzy Guest CRM
Make a Rezzy Guest CRM is the guest-management component of Make a Rezzy, a booking platform for independent restaurants. Each booking adds visits, spend, dietary needs, notes, and tags to a guest profile, and the CRM is included in every account without a premium tier or add-on fee. Restaurants can export guest records, including contact details and marketing consent, as a CSV or spreadsheet. One-off email campaigns and automations are available, with up to 1,000 marketing emails included each month. A pre-shift brief can surface regulars, first-time guests, VIPs, allergies, dietary needs, and special requests for a service. Connecting Square can open a check when a booking is seated, mark it complete when paid, and record the spend. The service is available through a computer web app and Android and iOS management apps. A Spektrix integration is designed to link restaurant bookings with theatre customer records, but has not yet been rolled out to operator accounts. A free trial is available. The listed price is $1.25 a month per seated cover, capped at $125/month, with no subscription or setup fee.
Wisely Marketing Automation
Wisely Marketing Automation is a web product within an all-in-one restaurant CRM. It links POS checks and card tokens with guest email addresses and phone numbers to analyze recency, visit frequency, and spend. Restaurant brands can build segments from visit behavior, preferences, and other criteria, then trigger email and SMS campaigns when configured conditions occur. Automated offers can include one-to-one codes through Sparkfly, while targeting can extend across social advertising and to lookalike audiences in other markets. Reporting covers message effectiveness, A/B test results, campaign spending, and changes in purchasing behavior. Wisely says the system can relate campaign effects to customer lifetime value and connect third-party demographic details. It describes integrations involving POS data, Sparkfly, and listed marketing channels. The company states that clients own their data, Wisely is SOC 2 compliant and a GDPR and CCPA processor, and infrastructure has a 99.9% uptime SLA. Pricing is available on request.