Manago AI (formerly SALESmanago) vs Sailthru
Manago AI (formerly SALESmanago)
manago.aiSailthru
zetaglobal.comSide by side
| Figure | Manago AI (formerly SALESmanago) | Sailthru |
|---|---|---|
| Price from | €30/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 10 | 1 |
| Spec score · Marketing Automation Software | 9.1 (#8) | 7.8 (#63) |
| Audience | Manago AI says its platform is built for e-commerce and its pricing page cites use by 2,000+ growing brands. | Zeta describes Sailthru as built for media, publishing, and retail brands. |
| Channels | The service supports coordinated email, SMS, WhatsApp, push notifications and website engagement. | The product page lists email, SMS, mobile push, in-app, and web campaigns. |
| Headquarters | Krakow, Poland | New York City, New York, United States |
| Integrations | The integration catalogue includes Shopify, Magento 2, WordPress/WooCommerce, PrestaShop, Shoper, Shopware, OpenCart, VTEX, BigCommerce and support or CRM tools. | Sailthru documentation describes Google Product Sync, the Content API, and content management system integrations for populating content feeds. |
| Product | Manago AI describes itself as an AI Customer Engagement Platform for understanding customers, acting on behavioural signals, and creating growth campaigns. | Sailthru is a cross-channel marketing platform for personalized customer experiences across email, web, and mobile. |
| Security | The maker lists SSO, 2FA, DDoS protection, firewalls, network segmentation, identity separation, periodic penetration tests, and vulnerability management. | For Connect exports to Amazon S3, Sailthru says data is encrypted in transit with SSL and supports S3 default encryption at rest; it advises blocking public access to the bucket. |
| Support | Pricing materials state that every package includes 24/7 technical support, help articles, a knowledge base and Customer Success access. | Sailthru documentation directs users to create a support ticket in the support portal, or contact their Zeta representative if they lack portal access. |
Plans
Manago AI (formerly SALESmanago)
- Agentic AI Boost€30 a month
- Agentic AI Power€99 a month
- Agentic AI StarterFree
- AI StarterFree
- AI Boost€30 a month
- AI Power€99 a month
- Platform · 3,000 active contacts€213 a month
- Agentic AI FlexPriced on request
- AI FlexPriced on request
- Manago AI platformPriced on request
In their own words
Manago AI (formerly SALESmanago)
Manago AI, formerly SALESmanago, is an AI customer engagement platform built for e-commerce. Its Customer Data Platform combines behavior, purchases, engagement, preferences, consent and predictive signals into profiles for campaigns and personalisation. Automation can trigger cross-channel journeys when customers browse, buy, abandon carts, return or disengage. Journeys can use email, SMS, WhatsApp, push and web. Agentic AI can help form audiences, draft content, assemble workflows, suggest timing and prepare campaigns for team approval. Ready-to-use e-commerce integrations include Shopify, Magento, PrestaShop and WooCommerce, with an open API for custom integrations. The platform is available on Android, iOS, web and API, and includes real-time profiles, identity resolution, audience activation, a visual workflow builder, behavioral triggers, lead scoring and CRM sync. Pricing is on request; there is no free plan, though a free trial is available. Active contacts affect platform pricing, SMS and WhatsApp are usage-charged, and some expansion packs are optional. AI allowances reset monthly and use pauses at the cap unless more usage is obtained.