Skip to content
SPECIFICTION
Get listed

MARA vs Reply Argus

MARA

mara-solutions.com

Reply Argus

replyargus.com

Side by side

FigureMARAReply Argus
Price from€70/mo$29/mo
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published36
Spec score · AI Review Response Generators8.6 (#5)8.8 (#3)
AnalyticsReview analytics extract property-specific topics and sentiment, while higher-tier capabilities include group overviews, impact scores, competitor insights, and an AI research assistant.Analytics include rating trends, response rates and AI summaries of review themes.
APIThe read-only API provides reviews, analytics, service tickets, and widget data for BI tools, dashboards, or automations; API and MCP access is rate limited on Core and unlimited on Intelligence.The Pro-and-up REST API is read-only and workspace-scoped, and its JSON webhooks carry HMAC signatures.
AudienceMARA positions Lite for single independent hotels, Core for hotels and small groups, and Intelligence for hotel groups and portfolios.The maker describes the product as built for indie developers, portfolio developers and agencies, and small support teams.
AutomationMARA can prepare draft replies automatically and can publish eligible reviews automatically when a direct OTA integration is active.Replies require approval by default, and auto-publishing is opt-in; rules can be based on rating, keyword, language, or store.
IntegrationsSupported PMS systems include Mews, Apaleo, Ibelsa, Protel, LikeMagic, Oracle OPERA Cloud, StayNTouch, and Guestline; ASA is listed as coming soon.Native review connections are Apple App Store and Google Play, with optional alert channels and Signal destinations.
SecurityMARA's privacy policy says it uses appropriate technical and organizational measures, including access controls and encryption in transit where appropriate.The maker says store credentials are encrypted at rest and in transit, workspace data is isolated, and it does not store card details.
SupportMARA says its team is available to help with integration setup and invites customers to contact [email protected] with questions.Studio includes priority support, while Enterprise lists a dedicated manager and Slack.

Plans

MARA

  • Lite€70 a month
  • Core€130 a month
  • Intelligence€210 a month

MARA pricing →

Reply Argus

  • FreeFree
  • FreeFree
  • Indie$29 a month
  • Pro$79 a month
  • Studio$299 a month
  • EnterprisePriced on request

Reply Argus pricing →

In their own words

MARA

MARA has no write-up on Specifiction yet; its figures are above.

Visit mara-solutions.com

Reply Argus

Reply Argus brings Apple App Store and Google Play reviews into one inbox and drafts replies in an app's voice. It reads and replies in more than 100 languages. Drafts draw on store listings, marketing pages, approved replies, notes, and files, and show the facts cited. Signal groups recurring feature requests into a ranked feed linked to the underlying reviews. Teams can send Signal results to Notion or Google Sheets, or download CSV, Markdown, or JSON. Alerts include Slack, Telegram, Discord, webhooks, and email. Replies require approval by default; automatic publishing is optional, with rules based on rating, keyword, language, or store. The free plan includes 100 replies per month and one active app. Paid plans start with Indie at $29 a month, which includes 300 replies monthly and a 10-day trial. Reply Argus is described as serving indie developers, portfolio developers, agencies, and small support teams. Google Play replies are subject to an approximately seven-day reply window.

Visit replyargus.com