Mautic vs Upland Adestra
Mautic
mautic.org
Upland Adestra
uplandsoftware.comSide by side
| Figure | Mautic | Upland Adestra |
|---|---|---|
| Price from | €247.50/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 5 | 1 |
| Spec score · Marketing Automation Software | 9.2 (#4) | 7.2 (#101) |
| Email automation | Yes | Yes |
| Email marketing | Mautic supports creating, personalizing and A/B testing marketing and transactional emails with a drag-and-drop builder. | The platform supports high-volume email campaigns, newsletter automation, lifecycle journeys, dynamic content, and personalization. |
| Free plan | Yes | No |
| Integrations | Mautic offers CRM and SMS integrations, webhooks, a plugin marketplace, and a REST API for custom integrations. | Upland describes integrations with Salesforce, Shopify, BlueConic, and Zapier; the BlueConic integration supports scheduled batch imports and requires an active BlueConic account. |
| Support | Mautic directs users to forums for troubleshooting and offers partners for hosting, support, training and consultancy. | Upland describes a responsive customer success and support team that works with publishers on governance, scale, and evolving audience strategies. |
Plans
Mautic
- Mautic Essential€247.50 a month
- Mautic Professional€1,237 a month
- Mautic EnterprisePriced on request
- Download (self-host)Free
- Mautic TrialFree
In their own words
Mautic
Mautic is an open-source marketing automation suite for email campaigns, lead management, and customer journeys. Its drag-and-drop tools support personalized and A/B-tested marketing or transactional emails, landing pages, and campaign design. Marketers can score leads, collect information with forms, organize contact profiles by funnel stage, and gather multichannel data. Integrations include CRM and SMS services, webhooks, plugins, and a REST API. Mautic can run on a user's own server or hosting, with configurable tracking controls, IP anonymization, and cleanup tasks intended to support privacy requirements such as GDPR and CCPA. The free self-hosted download requires familiarity with CLI, web-server configuration, databases, PHP, and cron jobs; Mautic recommends a virtual private or dedicated server rather than cheap shared hosting. Managed hosting includes maintenance, updates, and security patches. A 14-day trial is available without a credit card. The listed Essential managed plan costs €247.50 a month when billed annually, or 275 EUR per month when billed quarterly. Professional starts at €1,237 a month.
Upland Adestra
Upland Adestra has no write-up on Specifiction yet; its figures are above.