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MaxContact Auto QA vs SQM CX Quality

MaxContact Auto QA

maxcontact.com

SQM CX Quality

sqmgroup.com

Side by side

FigureMaxContact Auto QASQM CX Quality
Price from£80/mo—
Free plan——
Free trialYesYes
Open source——
WebYesYes
WindowsYes—
APIYesYes
Self-hosted—Yes
Plans published41
Spec score · Customer Service QA Software8.9 (#3)7.4 (#16)
FoundedMaxContact says it launched in 2015 after four years of development; CB Insights also lists 2015 as the founding year.1996
HeadquartersManchester, United KingdomCoeur d'Alene, Idaho, USA; Vernon, British Columbia, Canada
IntegrationsAuto QA connects to contact-centre and CRM platforms through APIs; the site links HubSpot, AutoConvert, Salesforce, Orca and Zoho integrations.The maker lists Genesys, Salesforce, MuleSoft, Five9, Tableau, Talkdesk, NICE, Webex, Amazon Connect, and Power BI integrations, along with an open API.

Plans

MaxContact Auto QA

  • MaxContact paid plan£80 a month
  • MaxContact subscription£80 a month
  • Auto QAPriced on request
  • Custom Auto QAPriced on request

MaxContact Auto QA pricing →

SQM CX Quality

  • SQM CX Quality / AutoCXPriced on request

SQM CX Quality pricing →

In their own words

MaxContact Auto QA

MaxContact Auto QA applies configurable quality scorecards to contact centre interactions, with AI scoring conversations against criteria and linking each evaluation to transcript evidence. Teams can select which interactions are eligible by campaign, result code, agent, or volume. It analyzes calls, chats, and email, and scorecards can track script adherence, regulatory compliance, data protection requirements, and indicators of vulnerable customers. Critical questions can automatically fail a call regardless of its overall score; sequence-aware checks can verify that required steps happened in order. The product brings coaching opportunities, compliance risks, performance trends, flags, and transcript moments forward for review. It runs on web and via API, integrates with contact centre and CRM platforms, and is offered standalone or as an add-on. Pricing is on request, typically based on conversation volume, with flexible monthly or annual contracts. The FAQ says most deployments take less than a day, with monitoring possible within 24 hours. MaxContact is based in Manchester, United Kingdom, and was founded in 2015.

Visit maxcontact.com

SQM CX Quality

SQM CX Quality has no write-up on Specifiction yet; its figures are above.

Visit sqmgroup.com