Meltwater Social Listening vs Merdot Track
Meltwater Social Listening
meltwater.comMerdot Track
merdot.comSide by side
| Figure | Meltwater Social Listening | Merdot Track |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 0 |
| Spec score · Social Media Listening Software | 8.4 (#11) | 7.3 (#65) |
| Alert channels | Slack,Microsoft Teams,email,mobile app push alerts,SMS | webhook |
| Alerts | Users can configure spike detection, sentiment shift notifications and threshold-based alerts, including delivery through Slack or Microsoft Teams. | Smart alerts notify teams when mentions spike or a sensitive topic starts moving. |
| Founded | 2001 | 2024 |
| Headquarters | San Francisco, California, United States | Ahmedabad, Gujarat, India |
| News monitoring | Yes | Yes |
| Sentiment analysis | It provides brand-level sentiment enrichment and sentiment shift analysis. | Yes |
| Web monitoring | Yes | Yes |
Plans
Meltwater Social Listening
- StarterPriced on request
- ProPriced on request
- EnterprisePriced on request
- AgencyPriced on request
In their own words
Meltwater Social Listening
Meltwater Social Listening, also known as Explore, brings social, news, forum, and Reddit conversations into a workflow for monitoring brand perception, competitors, and potential risks. Coverage can include X, Meta services Facebook and Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED, Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk, and LINE; availability depends on package and region. Teams can examine historical volume, sentiment, and engagement, compare competitor share of voice, and analyze narratives. Alerts can flag spikes, sentiment shifts, or thresholds and reach teams through Slack, Microsoft Teams, email, push alerts, or SMS. The product describes conversation forecasting 48 hours ahead, shareable dashboards, and report exports. Mira Companion works within the listening workflow to turn conversation data into insight. Sentiment is a directional signal, with accuracy depending on source, language, and context. Pricing is on request, and no free plan or trial is listed. Most partnerships have a 12-month minimum annual agreement; complex setups may include a one-time onboarding charge.
Merdot Track
Merdot Track has no write-up on Specifiction yet; its figures are above.