Meltwater Social Listening vs Synthesio
Meltwater Social Listening
meltwater.comSynthesio
synthesio.comSide by side
| Figure | Meltwater Social Listening | Synthesio |
|---|---|---|
| Price from | — | $0.01/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 4 | 6 |
| Spec score · Social Media Listening Software | 8.4 (#11) | 8.5 (#9) |
| Spec score · Social Media Monitoring | 8.0 (#6) | 7.8 (#12) |
| Spec score · AI Social Listening Tools | 8.1 (#7) | 7.9 (#14) |
| Spec score · Social Media Monitoring & Listening Software | 8.1 (#8) | 7.8 (#13) |
| Coverage | Coverage can include X, TikTok brand mentions, Reddit, online news and other sources, depending on package and region. | The site states that its platform includes more than 800 million social sources, including Chinese data. |
| Founded | 2001 | 2006 |
| Headquarters | San Francisco, California, United States | New York, Paris, London, Singapore, Brussels, Mexico, and Dubai |
| Integrations | Meltwater lists Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams and AI assistants such as Claude and ChatGPT among its integrations and connections. | Its privacy policy names Google, YouTube, X/Twitter, Meta and Reddit APIs; integrations can require API keys and Synthesio says it does not store third-party passwords. |
| Sentiment analysis | It provides brand-level sentiment enrichment and sentiment shift analysis. | Yes |
| What it does | The product brings social, news and forum conversations together to help teams monitor brand perception, track competitors and detect risk. | Synthesio is Ipsos's AI-enabled consumer-intelligence and social/search listening platform for monitoring conversations, sentiment, trends and audiences. |
Plans
Meltwater Social Listening
- StarterPriced on request
- ProPriced on request
- EnterprisePriced on request
- AgencyPriced on request
Synthesio
- Synthesio (Capterra listing)$0.01 a month
- Synthesio (TrustRadius listing)$1,200 a month
- Custom Synthesio planPriced on request
- DIY Platform AccessPriced on request
- On-Demand ActivationPriced on request
- Platform Access + ServicePriced on request
In their own words
Meltwater Social Listening
Meltwater Social Listening, also known as Explore, brings social, news, forum, and Reddit conversations into a workflow for monitoring brand perception, competitors, and potential risks. Coverage can include X, Meta services Facebook and Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED, Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk, and LINE; availability depends on package and region. Teams can examine historical volume, sentiment, and engagement, compare competitor share of voice, and analyze narratives. Alerts can flag spikes, sentiment shifts, or thresholds and reach teams through Slack, Microsoft Teams, email, push alerts, or SMS. The product describes conversation forecasting 48 hours ahead, shareable dashboards, and report exports. Mira Companion works within the listening workflow to turn conversation data into insight. Sentiment is a directional signal, with accuracy depending on source, language, and context. Pricing is on request, and no free plan or trial is listed. Most partnerships have a 12-month minimum annual agreement; complex setups may include a one-time onboarding charge.