| Price from | $433.33/mo | ₹582/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 4 | 3 |
| Spec score · Business Texting Software | 7.9 (#11) | 7.9 (#13) |
| Audience | Mogli serves Salesforce-using organizations across commercial business, nonprofit, higher education, and financial services sectors. | The company describes serving businesses from small and midsize firms to large global enterprises across industries including contact centers, financial services, higher education, retail, staffing, and wellness. |
| Headquarters | Niwot, Colorado, United States | Pune, India |
| Integrations | Mogli offers paid add-ons for Salesforce Marketing Cloud and Agentforce, while WhatsApp is included in Elite and Enterprise and available as a paid add-on to Starter and Standard. | SMS-Magic says it primarily works with Salesforce and Zoho and also integrates with Marketo, Marketing Cloud, and Pardot. |
| Product | Mogli is a Salesforce-built messaging app for one-to-one and bulk SMS, MMS, RCS, and WhatsApp messaging. | SMS-Magic is a CRM-based conversational messaging platform for engaging customers and prospects. |
| Security | Mogli says it uses Salesforce sharing and visibility rules to safeguard data and control who can see text messages. | The company says it encrypts Subscriber Data in transit and encrypts backups and authentication credentials at rest. |
| Support | Plans include a dedicated Account Manager, guided onboarding, technical support, and a user guide; Mogli says its support and onboarding teams are U.S.-based. | The company lists customer support by email at [email protected]. |