Mouseflow vs Trackivo – Heatmaps & Session Recorder
Mouseflow
mouseflow.comTrackivo – Heatmaps & Session Recorder
trackivo.netSide by side
| Figure | Mouseflow | Trackivo – Heatmaps & Session Recorder |
|---|---|---|
| Price from | $25/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 9 | 1 |
| Spec score · Heatmap and session replay tools | 9.2 (#4) | 8.3 (#31) |
| Free plan | Yes | Yes |
| Heatmaps | Mouseflow provides click, scroll, geo, attention, movement, interactive and friction heatmaps. | Click heatmaps can be filtered by desktop, mobile, and tablet devices. |
| Integrations | The integration catalog lists 42 integrations, including Google Analytics, Google Tag Manager, Adobe Analytics, AB Tasty, Shopify, Google Ads, Salesforce, Slack and Microsoft Teams. | Form analytics supports Contact Form 7, WPForms, Fluent Forms, and Gravity Forms, and the plugin tracks WooCommerce events. |
| Mobile capture | Yes | Yes |
| Privacy | Mouseflow says it masks IP addresses automatically and stores EU customer data within the EU. | The maker describes the plugin as GDPR-friendly and says IP addresses are hashed, passwords are never recorded, and consent mode is available. |
| Product | Mouseflow tracks clicks, mouse movement, scrolls, forms, and page content as visitors browse a website, then sends the data to its platform. | Trackivo provides website analytics integrated into WordPress, including click heatmaps, scroll depth, session replay, and visitor insights. |
| Rage-click detection | Yes | Yes |
| Session recordings | Yes | Yes |
| Session replay | The platform recreates individual visitor sessions in video-style playback, including clicks, scrolling and other interactions. | Session recordings include replay controls. |
| Setup | The pricing FAQ says to install Mouseflow by adding a JavaScript snippet before the website's closing body tag, with plugins and integrations also available. | Installation instructions say to upload the plugin to /wp-content/plugins/, activate it in WordPress, and configure tracking in Trackivo settings. |
| Support | Official materials advertise live chat and email support, with priority support and customer-success-manager options on higher tiers. | The listing links to a support forum for help. |
Plans
Mouseflow
- FreeFree
- Essential$25 a month
- Advanced$109 a month
- Premium$319 a month
- FreeFree
- Essential$25 a month
- Advanced$109 a month
- Premium$319 a month
- EnterprisePriced on request
In their own words
Mouseflow
Mouseflow records website visitor behavior, tracking clicks, mouse movement, scrolls, forms, and page content. Its platform includes session replay, heatmaps, friction detection, conversion funnels, journey analytics, form analytics, and feedback surveys. Mouseflow says it records all sessions without sampling, and includes rage-click detection and mobile capture. Ask Mina lets users ask questions about behavioral data, while Mina Insights surfaces patterns and friction. Integrations listed include Adobe Analytics, Google Analytics, Google Tag Manager, AB Tasty, Shopify, and Google Ads. Setup can use a JavaScript snippet before the closing body tag, with plugins and integrations also available. Mouseflow says its data centers are ISO 27001 and SOC 1 Type II certified, with PCI DSS compliance, and that its US data center meets HIPAA standards. It says IP addresses are masked automatically and EU customer data is stored in the EU. The free plan includes 500 sessions per month; paid plans include stated session and retention limits. When a monthly session allowance runs out, tracking stops until refill or upgrade.
Trackivo – Heatmaps & Session Recorder
Trackivo – Heatmaps & Session Recorder has no write-up on Specifiction yet; its figures are above.